Random House Children’s Books to launch Dr Seuss Workbook series for US schoolchildren

Random House Children’s Books has partnered with Dr Seuss Enterprises to launch multi-subject Dr Seuss Workbooks across the US. The new format book series will be aimed at preschool kids through to third grade, encouraging readers to interact with their favourite characters while supporting learning goals.

The deal has been announced by Barbara Marcus, president and publisher, Random House Children’s Books, and Tom Russell, vice president and publisher, reference and workbooks. The first two editions – Preschool and Kindergarten – will be launched on September 7th this year. The remaining three will follow next March.

The launch of the books will also be supported by a video series hosted on Dr. Seuss Enterprises’ YouTube channel, featuring fun, original sing-alongs to help readers further engage with the characters and subject matter.

“In the last year, we have seen such increased demand for learning resources, and so we are particularly pleased to bring the Dr. Seuss Workbooks to market and offer fresh, engaging content to support young learners today,” said Russell. “These workbooks provide parents and educators an accessible blend of core academic concepts and such equally important topics as kindness, empathy, and self-esteem.”

The workbooks have been developed and written by education experts and based on curriculum standards, and readers at every grade level will be introduced to four subjects, each with their own dedicated Seuss character ambassador guiding the way: Reading and English Language Learning with the Cat from The Cat in the Hat, Maths with Thing One and Thing Two from The Cat in the Hat, Science with the Lorax from The Lorax, and Social and Emotional Learning with Horton from Horton Hears a Who!

Susan Brandt, president of Dr. Seuss Enterprises, said: “The imaginative works of Dr. Seuss have been an entry point to the world of reading and learning for several generations. For years Dr. Seuss books have delighted children while helping them learn to read and develop their cognitive skills.

“This new workbook program and its supporting video content are a natural progression that make it even easier for kids to learn, with fun exercises and engaging lessons that help them hone new skills.”

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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