Rebecca Morris makes return to licensing as client service director with WildBrain CPLG

Rebecca Morris is making her return to WildBrain CPLG, taking up the newly created role of client service director, heading up the rebranded client services unit, previously the business development team, based at the company’s head office in London.

The Client Services team is focused on managing licensor relations, centralising sales and marketing information and streamlining processes between licensors and WildBrain CPLG’s 14 regional offices.

Morris will report to Steve Manners, VP business development at WildBrain CPLG and WildBrain Spark. She previously held the position of director of product development and brand assurance at WildBrain CPLG for three years, before stepping away from the industry.

In her new position, Morris will lead a team which includes Gaby Dior, senior client services manager (previously senior business development manager); May Chiem, client services executive (previously business development executive), and the recently appointed Ellie-Rose Cousins who joined earlier this month as client services executive.

Additionally, WildBrain CPLG has promoted Sophie Bloomfield to head of creative services. Previously design manager, Bloomfield has been with WildBrain CPLG for three years and will now lead the creative services team which is responsible for all aspects of the WildBrain CPLG branding, style guide direction and development, trend reports, trade marketing, creative strategy and look books in addition to creative pitches to licensees and retailers.

Bloomfield reports to WildBrain CPLG’s EVP and managing director, Maarten Weck, and works with designers, Yana Maslova, who is based in the company’s Russian office, and Marika Colombo, who is based in the company’s Italian office.

Weck said: “With these latest developments, it’s already shaping up to be a significant 2020 for us as we take important steps to ensure we’re delivering the best possible service for all our partners. We’re delighted to welcome back Rebecca to head up the Client Services team, which has a new name to better reflect its activity, and to promote Sophie to spearhead the invaluable offering of our Creative Services department.”

Morris added: “I’m delighted to return to WildBrain CPLG and I’m very much looking forward to working closely with my fantastic team to ensure we’re identifying and maximising growth opportunities for our partners, while ensuring efficient and streamlined processes for our internal teams across all local territories.”

Bloomfield said: “As we continue to support both our licensors and internal sales and retail teams with creative pitches, style guide direction and trends, I’m very much looking forward to expanding our work across the portfolio and delivering both creative and commercially competitive projects for our partners.

“We’ve got some exciting creative projects in development and I look forward to seeing these come to life over the coming months.”

About Robert Hutchins

Robert Hutchins is the editor of and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and, and what now seems like a lifetime surrounded by toys. You can contact him by emailing or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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