H&A Disney Planes range flies onto shelves - Licensing.biz

H&A Disney Planes range flies onto shelves

Children's toiletry specialist to launch line of new products this summer.
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Children's licensed toiletries specialist H&A has added Disney Planes to its summer line-up.

The firm will roll out Bath & Shower Gel, a 3D Build Your Own Bathtime Plane kit and a Magic Facecloth & Fizzy Bath Tints set.

The range will be available in Asda, Morrisons, Sainsbury's and Wilkinson.

"As with Cars, the Planes brand offers super speed, fun, friendship and humour values that are perfectly translated into fun, innovative bathtime products for kids," said Angela Hall, MD at H&A. "We've had a lot of fun getting under the skin of Planes and uncovering how we can bring the brand to life with this new range."

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