Ellis, Target’s director of children’s and family, will continue to act as executive producer on Target’s forthcoming pre-school series (to be announced shortly), while commercial director Howells will continue to support Target to ensure a strategic roll-out of the brand internationally.
Ellis’ kids’ acquisition responsibilities will now be looked after by Ali Hill, director of TV acquisitions and Hannah Worrall, director of sales.
Target CEO, Alison Rayson, said: “While it’s always sad to see valued colleagues leave, we wish Oliver and Helen all the best for their exciting new venture and we both intend to continue our relationship albeit in a different capacity”.
Ellis and Howells added jointly: “Target has been a great experience and both of us are sad to be leaving but it’s time for us to strike out on our own and we feel hugely exhilarated by the prospect. We look forward to continuing to work with Target wherever possible and are thrilled to be leaving on a high with the new production about to be greenlit. We’re sure Target will make this a huge success”.