RHS boosts licensing team with appointment

Royal Horticultural Society has announced it is growing its licensing team with the appointment of new licensing assistant Liz Judson.

The charity, which now works with over 60 licensees has cited their licensed ranges swift growth as reasons for the hire. As RHS licensing assistant, Judson will be a key contact for all licensees and licensing-based enquiries. 

Her duties will include supporting the team by managing the charity’s day-to-day relationships with its licensees and dealing with licensing-based queries, approvals, royalties, special offers and more.

Judson joins the RHS from a market research background with a number of major companies including BT, Maru-EDR and Virgin Media. She has a strong administrative background and over 25 years’ experience in blue-chip companies, including setting up a market insights function from scratch. She is now taking these skills to a brand that will benefit enormously from her understanding of markets and administration as its popularity grows.

RHS re-invented its licensing division in 2015 with the introduction of a comprehensive style guide. 

“The continuing growth of the RHS licensing campaign has made it essential that we boost our team with a skilled and experienced appointee who shares our commitment to gardens and gardening," Cathy Snow, RHS licensing manager. "Liz Judson is a marvellous addition to the team at a crucial time for the programme and will help us enormously to respond to our licensees quickly and efficiently.”

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

Check Also

MGA Entertainment joins forces with Dentsu Inc. for Pui Pui Molcar toy line

MGA Entertainment, the fastest growing and biggest privately held toy company in the US, has …