RHS gears up for presence at GLEE show

RHS is heading to the UK’s garden and outdoor living show, GLEE, to showcase its home and gifting offering.

This year’s stand will boast 15 RHS licensees and endorsed partners, while guests visiting the stand will receive a gift bag and RHS Licensing Directory.

Products to be showcased include Amelie Chocolat chocolates and confectionery, Frances Lincoln stationery and gifts, Kettler garden furniture, Wax Lyrical home fragrances and many more.

“Not only is this is our strongest presence yet at GLEE but we feel that it demonstrates our total commitment to building a robust, sustainable and balanced licensing programme,” said Cathy Snow, licensing manager of RHS.

“We’ve invested significant marketing time, effort and resources into supporting our partners and promoting the truly impressive diversity of the RHS licensing campaign – but for a show as important to retail as GLEE it’s more than worth it.”

The RHS is hoping to raise the profile of its growing home and gifting licensees, in order to reach more retailers. 

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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