Shane the Chef lands first cookbook deal with Candy Jar Books

Hoho Rights, the commercial arm of the independent kids’, family and entertainment production company, Hoho Entertainment, has signed a deal with Candy Jar Books to publish the first Shane the Chef cookbook.

Shane the Chef: Let’s Get Cooking! will contain 20 healthy recipes for kids, all inspired by Channel 5’s hit Milkshake! Show. The book will be published on November 6 and is available now to pre-order.

A mixture of quick and easy basics, tasty main meals and desserts, the as-seen-on-screen recipes demonstrate the animated celebrity chef’s passion for fresh, healthy food and cooking and were created under consultation with the British Dietetic Association.

Presented in simple, easy to follow illustrated steps, they make cooking achievable and fun for youngsters and their parents and carers, while suggested ingredient swaps cater for fussy eaters.

Helen Howells, joint managing director at Hoho said: “This book is the result of popular demand by our fan base and we’re delighted to be working with Candy Jar Books.  Shane’s Let’s Get Cooking! is bright and colourful and its delicious and healthy recipes, are designed to encourage children to learn about food, make healthier choices and develop an interest in and a love of cooking.”

Shaun Russell, head of publishing, Candy Jar, added: “We’re excited to be working in partnership with Hoho dishing up our first-ever kids’ cookbook. The mixture of Shane’s enthusiasm about food and his simple yet tasty recipes serves up an irresistible family publication that we are sure will sell like hot cakes.”

The first-ever CG animated UK commission on healthy eating for kids, Shane the Chef launched on Channel 5’s Milkshake! strand in April 2018. The 52 x 11’ animated series follows the foody adventures of energetic chef Shane and his young daughter Izzy in the charming seaside town of Munchington.

The series aims to enthuse young children and families with a passion for fresh, healthy food and cooking. Created by Andrew Wildman and Simon Jowett, Shane the Chef is entirely produced in the UK and animated by Cloth Cat Animation in Cardiff.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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