Sports Afield steps up licensing activity with Blue Trellis

Outdoor enthusiast brand Sports Afield has detailed its plans to expand its licensing activity this year.

The magazine and television brand reaches over 31 million households across the US and is now looking to expand into apparel, games, home, furniture, pet products and more.

The firm has appointed Blue Trellis, LLC as its licensing agent across the territory and is currently looking for new partners for the sports brand.

Sports Afield currently partners with Safari classics Productions for TV, Mahco with a selected clothing license and Safari Press for Sports Afield Calendars.