STEM and eco-focused pre-school series Briko makes international debut to ‘tremendous interest’

Briko, a new pre-school series aimed at encouraging children into STEM-focused DIY activities has made its international debut having launched on the Turkish children’s channel MinikaCocuk. According to the teams behind the series, it has already received ‘tremendous interest’ from children, parents, and national media.

The new series is co-produced by the Istanbul-based Fauna Entertainment and Singapore’s Toonz Media Group. The show aims to lay a strong emphasis on environment conservation and recycling as it empowers children to be imaginative and take up new, creative activities.

Fauna has already kickstarted a licensing and merchandising programme for the show in Turkey that will launch with the official Briko magazine, followed by activity books and STEM based toys.

In the series Briko and his best friend Hepi, a white rabbit, find a surprise box hiding a not very exciting everyday object, which they turn into fun and exciting games or art crafts using their imagination and creativity. The animation series also includes a live action DIY tutorial to inspire viewers to take up similar crafts and activities. 

Currently being pitched to buyers by Imira Entertainment – Toonz’s own distribution arm, Briko is premiering in international markets such as Mipcom, ATF, MipCancun and soon at Kidscreen 2021.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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