At the start of this month, Bing bedtime stories with JB Gill premiered on Facebook and is now available across the Bing YouTube and Instagram channels.
We catch up with Acamar's new CCO to find out just what the independent studio has in store for its flagship brand for 2019 and beyond.
The new Bing toy line will feature Bing, Flop and friends in plush form that spans basic, talking, feature, night-time and jumbo, as well as figurines and playsets, role play items, bath toys and wooden peg puzzles. The first products will launch in AW 2019.
Eroulla Constantine, head of sales at Acamar Films, said: “The global appetite for Bing is very strong and the latest deals highlight the continued international appeal of the series.
From Saturday, May 26, fans of the CBeebies series will be able to watch Bing and Flop perform in a new, interactive show that will feature meet and greets with young fans.
A new broadcast deal with RAI in Italy has brought Bing to Italian TV screens for the first time. The free to air broadcaster acquired the rights for seasons one to three.
Natalie Harvey has been appointed as head of global licensing, Joe Rosen as content producer, Lauren Rooney as marketing executive and Janna Kirkby as licensing coordinator.
From April 27, parents will be able to treat their youngsters to Bing at the Cinema across all 84 Vue venues nationwide.
The firm is targeting parents of pre-school children, encouraging them to share their own parental challenges online.
ELC Europe will lead the licensing programme for the children's series in Poland, while Mediogen will manage all licensing in Israel.
‘We are delighted to already see such enthusiasm for the Bing pyjamas within days of release,’ says Acamar Films’ Bethan Garton.
Bing has shot to recent success and has already secured more than 18 licensees including global partners Fisher Price and HarperCollins.
The firm will develop a new line of bubble toys and musical instruments based on the hit pre-school series.
Children can play alongside Bing and Flop in the first in a new series of digital content for the animated rabbit as they explore the creativity and chemistry involved in baking.
The new publication will feature stories and activities starring Bing and his cast of friends, as well as stickers to use throughout the pages.
El Ocho will be responsible for growing the property’s licensing activity across Spain and Portugal as the series prepares to air on Clan TVE in Spain this year.
Seven new licensees are on board for the hit pre-school property.
The issue will also come with a doctor’s play set including a stethoscope, plaster stickers, handwash, cream and clipboard.
Acamar Films secures partnership with Picturehouse Cinemas to screen episodes across the UK.
The BAFTA nominated animated pre-school series has also secured 22.6 million views on BBC's iPlayer since launch.