Tag Archives: accessibility

Tycoon Enterprises named as Latin America rep for animated Topo Gigio series

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Topo Gigio S.r.l. announced today the appointment of Latin American licensing powerhouse Tycoon Enterprises as licensing agents for the iconic Italian television character Topo Gigio’s new animated series across Latin America, including Brazil.

Produced in Italy by Topo Gigio S.r.l., with Movimenti Production as executive producer and in collaboration with Rai Ragazzi, the new animated series introduces a collection of engaging adventures based on a revamped Gigio, and an ensemble cast of delightful characters that will connect with today’s kids and touch the hearts of families worldwide.

The animated show premiered on Rai Yoyo in October last year and has expanded since to countless international markets. The series launched on Discovery Kids Latin America in November and is rapidly amassing fans.

“There is no question about the love that Latin American audiences have for Topo Gigio,” says Dalia Benbassat, head of Corporate Relations at Tycoon. “To see Gigio come back in such an amazing and up-to-date form is not only a gift for those of us who grew up with the original character, but a fresh and powerful new inspiration for kids and young families today. This transversal appeal truly sets Gigio apart from any other show on TV. We could not be happier to be part of the extended G-Team!”

Established in Mexico in 1990, Tycoon Enterprises is the leading licensing network in Latin America. It has eight offices, in Mexico, Brazil, Argentina, Chile, Peru, Colombia, Ecuador and Costa Rica.

For more information visit www.tycoon.mx and www.topogigio.com

Rubies launches range of adaptive costumes to make dress up and role-play more inclusive

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Rubies has released a new range of adaptive costumes designed for children with limited mobility and boasting a selection of features that makes them optimised for ease of wear, accessibility and fitting.

The new collection has been designed to enable all children – regardless of their level of ability – can engage in role-play and dress up, with specially designed features that allow them to do so.

Features include back opening in the trousers and skirts, which allows wheelchair users to dress in bed or in a laying down position, and the combination of Velcro fastenings with elasticated areas add comfort and allow for easier dressing. A discrete front flap opening allows access to tubes on the abdominal area.

Furthermore, the seated area of the costumes is free from costume fabric, helping to reduce pressure points which can cause sores and ulcers from wrinkles, creases or pronounced seams.

To ensure the collection provided comfort and inclusivity with the key demographic, the costumes have been tried and tested on a select focus group of participants in this year’s Superhero Series Powered by Marvel, with positive feedback across the board on the designs and features. One of the costumes even featured on a Good Morning Britain section with Emerson Grant showcasing his Spider-man outfit to the nation.

Mike O’Connell, managing director, said: “We are extremely pleased to announce the introduction of Adaptive Costumes into our extensive licensed portfolio. As an inclusive and innovative company, we strive to create a world where everyone can express themselves equally. Although our exclusive Adaptive Range costumes are different in their features and design, we wanted to ensure our price point matched any other costume of the same quality within our range.

“Dress-up play is a very important part of childhood, allowing children to explore different characters and role models and shape who they become, and we hope these costumes will allow every child to be able to do this.”

The new range will launch with a choice of characters from Marvel, DC and The Mandalorian that are instantly recognisable and highly inspiring to children. The superhero range in particular focuses on Captain America and Spider-Man’s jumpsuits featuring 3D padded muscles; both consist of tops, trousers and snood.

The range also includes Wonder Woman’s dress which has a shimmering sequin bodice detail, a full layered skirt and comes with a range of accessories to complete the character including cape, boot covers, gauntlets and a foam tiara.

Adaptive Costumes will be available to order in time for Halloween. Contact the Rubies sales team to find out more.