Tag Archives: Alibaba

Bravado partners with Alibaba to bring its artists’ merchandise to Chinese consumers

Bravado, the merchandising and brand management arm of Universal Music Group, has partnered with Alibaba Group today to launch a new means of bringing music artists’ merchandise and collaborations to Chinese consumers. Under the new partnership, Bravado will launch its own store on Tmall Global, the largest cross-border business-to-consumer marketplace …

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The Smiley Co., Alibaba, and Authentic Brands Group revealed as first keynotes for Festival of Licensing

The world’s largest retailer, Alibaba is joining the iconic Smiley brand, and the global brand management company, Authentic Brands Group as the first keynotes to be revealed for this year’s Festival of Licensing Live Stage agenda. A month-long virtual celebration of the global licensing industry running from October 6th to …

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