Alton Towers reveals new CBeebies Land attractions for spring 2022

Three new attractions are coming to CBeebies Land at Alton Towers Resort in spring 2022: Hey Duggee Big Adventure Badge, Andy’s Adventures Dinosaur Dig and JoJo & Gran Gran At Home.

Guests will be able to climb, slide and bounce their way through the Hey Duggee Big Adventure Badge, and collect their very own Big Adventure Badge. In addition, a brand new Hey Duggee live show, “The Map Badge”, will be coming to the Land for fans to enjoy.

Youngsters can also let their curiosity run wild in JoJo & Gran Gran At Home, exploring Gran Gran’s house from the hit TV animation show.

Meanwhile, Dinosaur fans can immerse themselves in prehistoric sights and sounds as they dig and discover in the new live interactive show attraction Andy’s Adventures Dinosaur Dig.

The arrival of the attractions is part of a wider re-imagining of the UK’s only CBeebies Land at the UK’s largest theme park, which will also include a new CBeebies Bug interactive trail.

CBeebies fans will enjoy a new live show with Bing and Flop in Big Fun Showtime, with a full schedule of events where children can meet and interact with some of CBeebies’ biggest stars. Furthermore, Bingsters will also be able to enjoy the ultimate sleepover in Bing-themed bedrooms coming to CBeebies Land Hotel at the Resort.

Larry Roles, Marketing Director for Alton Towers Resort, says: “We are really excited to grow the fun-packed programme of entertainment and attractions in CBeebies Land, bringing to life even more TV favourites for families to enjoy together. We know that, like our existing line-up, these new additions will provide a truly immersive experience for young fans and really captivate their imaginations. We’re sure both parents and children will love experiencing these fun additions and we cannot wait to see them being enjoyed by our guests.”

Natasha Spence, Head of Attractions, Live Entertainment, BBC Studios, adds: “CBeebies Land offers a brilliant and unique opportunity for young children and their families to experience some of their favourite CBeebies shows and friends as they are brought to life. The additions of the brand-new Hey Duggee play and adventure land and live show, plus Jojo & Gran Gran and Andy’s Adventures attractions, as well as the new Bing live show and themed hotel rooms are incredibly exciting and add to what is already a rich portfolio of children’s brands in this dedicated Land.”

For more information, visit www.altontowers.com/cbeebiesland

Alton Towers reveals new CBeebies Land attractions for spring 2022

Three new attractions are coming to CBeebies Land at Alton Towers Resort in spring 2022: Hey Duggee Big Adventure Badge, Andy’s Adventures Dinosaur Dig and JoJo & Gran Gran At Home.

Guests will be able to climb, slide and bounce their way through the Hey Duggee Big Adventure Badge, and collect their very own Big Adventure Badge. In addition, a brand new Hey Duggee live show, “The Map Badge”, will be coming to the Land for fans to enjoy.

Youngsters can also let their curiosity run wild in JoJo & Gran Gran At Home, exploring Gran Gran’s house from the hit TV animation show.

Meanwhile, Dinosaur fans can immerse themselves in prehistoric sights and sounds as they dig and discover in the new live interactive show attraction Andy’s Adventures Dinosaur Dig.

The arrival of the attractions is part of a wider re-imagining of the UK’s only CBeebies Land at the UK’s largest theme park, which will also include a new CBeebies Bug interactive trail.

CBeebies fans will enjoy a new live show with Bing and Flop in Big Fun Showtime, with a full schedule of events where children can meet and interact with some of CBeebies’ biggest stars. Furthermore, Bingsters will also be able to enjoy the ultimate sleepover in Bing-themed bedrooms coming to CBeebies Land Hotel at the Resort.

Larry Roles, Marketing Director for Alton Towers Resort, says: “We are really excited to grow the fun-packed programme of entertainment and attractions in CBeebies Land, bringing to life even more TV favourites for families to enjoy together. We know that, like our existing line-up, these new additions will provide a truly immersive experience for young fans and really captivate their imaginations. We’re sure both parents and children will love experiencing these fun additions and we cannot wait to see them being enjoyed by our guests.”

Natasha Spence, Head of Attractions, Live Entertainment, BBC Studios, adds: “CBeebies Land offers a brilliant and unique opportunity for young children and their families to experience some of their favourite CBeebies shows and friends as they are brought to life. The additions of the brand-new Hey Duggee play and adventure land and live show, plus Jojo & Gran Gran and Andy’s Adventures attractions, as well as the new Bing live show and themed hotel rooms are incredibly exciting and add to what is already a rich portfolio of children’s brands in this dedicated Land.”

For more information, visit www.altontowers.com/cbeebiesland

Coolabi Group plans to “spook kids silly” this Halloween with comedy brand Scream Street

International rights owner Coolabi Group and its “spooktacular” stop-motion animation Scream Street are celebrating the launch of Series 2 on CBBC and BBC iPlayer, with a hybrid campaign of fun brand activations, promotional partnerships and brand extensions for the popular comedy this autumn.

Following a preview of the first five episodes in Halloween 2020, all 26 x 11’ episodes of Scream Street Series 2 will launch on BBC iPlayer from 23 October, with 10 brand-new episodes playing out across Halloween week on CBBC from 25 October, bringing the total number of episodes created to 78.

After successfully launching ‘Escape Scream Street’ on Roblox last year, a new Roblox experience called ‘Scream Street Playground’ will launch on the platform on 22 October. The game will allow players to visit various locations in the town with friends starting with Resus Negative’s house. At launch players can play two different themed games – ‘Candy Smash’ and ‘Masks’ – with more mini games added over time as the town is expanded.

A promotional partnership with family restaurant Frankie & Benny’s has also been announced. The initiative, which launched earlier this month, will see Scream Street activity sheets distributed to families in all their restaurants in the UK. It features a competition prize for a free family theme-park visit, with prizes of Scream Street books for runners-up. The partnership will also form part of Frankie & Benny’s Halloween meal with Deliveroo, a Scream Street-themed food offering for the Halloween school holidays that will run until 16 November.

Coolabi Group, Comedy Club 4 Kids and MEGA Magazine have also co-produced a video series about stand-up comedy for kids on MEGA’s official YouTube channel. The four part series, called ‘Screaming with Laughter’, launched this week and features a crash course on how kids can kick-start their comedy careers.

Coolabi and Comedy Club 4 Kids will bring their partnership to life with an in-person family series launch and kids stand-up comedy event that will take place at Everyman Kings Cross on Saturday 23 October for media, influencers and families. The event also marks the release of the Scream Street’s brand new Spooktacular Joke Book, from Walker Books, which came out earlier this month.

Continuing a successful partnership with Girl Talk, established in 2020, Coolabi Group has teamed up with the media title once again to co-produce content for the magazine’s YouTube channel, Girl Talk World. This Halloween, talented 13-year-old chef Sienna Cecco, a specialist in Italian cuisine, will create a Scream Street themed cook-a-long dish.

“We are completely delighted to be launching the much-anticipated new series of Scream Street on CBBC and iPlayer this Halloween,” says Michael Dee, Director of Content for Coolabi Group. “It’s a fun and engaging brand, which is evidenced in the range of partnerships and promotions we have delivered to amplify the launch and bring Halloween fun to families across the UK.”

In addition, the Scream Street costume characters will be appearing at Alton Towers from now until 12 November for daily in-park meet and greets and an interactive dance challenge experience, where visitors can learn the moves to the Scream Street theme tune.

The celebrations continue with the return of the free downloadable ‘Scream Street Halloween at Home’ party pack, which launched last year. The newly updated pack will be available to download on the Scream Street and CBBC website and is filled with activities to get the party started, from Scream Street character masks and puzzles, to cupcake toppers, decorative tent cards and monster making crafts.

Scream Street returns to CBBC on 25 October with all episodes available to stream on BBC iPlayer from 23 October.