Tag Archives: apparel

Withit earmarks ’21 as ‘year of resurgence’ for its character licensed merchandise

Withit is celebrating its 30th anniversary this year by making preparations for a resurgence in popularity and the re-launch of a range of character licensed merchandise to a whole new generation of fans. Founders Dolph Zahid and Brad Caines will be getting the launch underway as it works alongside the …

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Poetic Brands teams with the National Gallery to launch art inspired apparel and accessories

Apparel licensee, Poetic Brands, has teamed up with the National Gallery to create a range of adult apparel and accessories based on its impressive and extensive artworks. Incorporating a wide range of products, including adult daywear apparel and outerwear, swimwear, flip flops, beach bags and towels, adult nightwear and essentials, …

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Asembl strikes up Unilever Australia and Cotton On partnership for Streets ice cream apparel

A selection of Unilever Australia’s best-loved ice cream brands, including Golden Gaytime, Bubble O’ Bill, Paddle Pop, and Splice, are entering the fashion aisles thanks to a new partnership with Australia’s largest global retailer, Cotton On. Under the deal, Cotton On will launch a collection of summer fashion items for …

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Blizzard Entertainment taps Erve Europe for Overwatch and World of Warcraft roll-out

Blizzard Entertainment has partnered with Erve Europe to bring its two giant gaming franchises, Overwatch and World of Warcraft to its gaming portfolio. Under the new deal, Erve will serve the European market with an onslaught of Overwatch and World of Warcraft products, including t-shirts, sweatshirts, pyjamas, shorts, socks, hoodies, …

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The Emoji Company details new Streetwear fashion collabs and Brazilian Cheese Bread restaurants

The Emoji Company has secured a slew of recent partnerships across both the global fashion and food and beverage markets, including a new deal with the premium streetwear brand Wicked Fashions Inc, and the famous Brazilian Cheese Bread restaurants, Rei do Mate. Wicked Fashions Inc has teamed with Emoji to …

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Bulldog Licensing signs Bioworld for Care Bears apparel and accessories

Bioworld is on board to create and launch a range of apparel and accessories inspired by the popular Cloudco Entertainment brand, Care Bears, targeting kids of all ages as the Care Bears licensing programme continues to grow. Fast approaching its 40th anniversary, Care Bears continues to appeal to a wide …

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Poetic Brands teams with Sunny Side Up to launch Let’s Get Lyrical range based on famous song lyrics

Poetic Brands has partnered with the licensing agency, Sunny Side Up to launch the Let’s Get Lyrical range of day and night wear, a collection that will be based upon the lyrics of well-known songs. The Let’s Get Lyrical range will include all baby layette fashion daywear and nightwear; children’s …

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MGA Entertainment teams with PUMA for LOL Surprise sneaker line

MGA Entertainment has partnered with the global sports company PUMA to help LOL Surprise fans walk with a little more pep in their step this season, thanks to the launch of a new sneaker and apparel collection. The range will be made available via Kids Foot Locker and PUMA stores …

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Acamar Films continues Bing’s Italian adventure with Prénatal partnership for kids’ clothing

Italy’s leading mother, baby and children’s retailer, Prénatal has detailed the launch of an exclusive new clothing range inspired by the popular pre-school series, Bing. The launch marks the latest brand extension signing for Acamar Films across the region. Brokered by Acamar’s Italian licensing agency, Maurizio Distefano Licensing in partnership …

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Queer Eye brings new charge of inclusivity to retail with QueerEyeStore.com launch

The moment is here; Queer Eye is heading to retail. Scout Productions – the Emmy and Academy award-winning team behind the hit series – has detailed a multi-layered licensing programme of new products and the launch of QueerEyeStore.com, a platform to bring fans all things fashion, inclusivity, and Queer Eye. …

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