Tag Archives: art and culture

ARTiSTORY secures exclusive partnership with Dunhuang Culture and Tourism Group

ARTiSTORY has entered into an exclusive partnership with Dunhuang Culture and Tourism Group that will enable the pair to work to establish a new licensing programme for key markets such as North America, the EMEA, and Asia. This historical, multi-year partnership is one of the firsts of its kind for …

Read More »

ARTiSTORY adds Boston’s Museum of Fine Arts to its growing art and culture portfolio

Boston’s Museum of Fine Arts has become the latest cultural tourism hot spot to join the ARTiSTORY portfolio, offering the art and culture licensing specialist access to nearly 500,000 works of art to inspire designs to be licensed globally. Founded in 1870, the MFA is recognised as one of the …

Read More »

Fashion statements | WildBrain CPLG explores how the post-pandemic world of licensed fashion has shifted gear

With the world beginning to reawaken and emerge from its pandemic slumber, so too is the world of fashion switching gear, slipping out of its comfy bagging clothing and back into a wardrobe designed for life outside, once again. However, notes Pau Pascual, VP Southern Europe and MD of Iberia …

Read More »

ARTiSTORY appoints Liz Bowers as head of business development for the UK

ARTiSTORY has appointed a new head of business development for the UK in the shape of Liz Bowers, the former head of publishing and brand licensing for Imperial War Museums and senior commercial manager at Royal Museums Greenwhich. With a wealth of experience in building commercial growth for the cultural …

Read More »

ARTiSTORY expands global reach with new US office and development in Southeast Asia and Oceania

ARTiSTORY is expanding its global reach with the opening of its US office where it will serve its portfolio of IP clients in the North American market. At the same time, the business’ Singapore office has officially welcomes a new force to lead development of the Southeast Asia and Oceania …

Read More »

Heritage Month | Modern history: The Cartoon Museum and the role of museums in a post-pandemic world

There’s no question that the pandemic had a huge and still reverberating impact on the country’s cultural and heritage sector, forcing shut the doors of establishments across the UK, and applying a financial squeeze on an industry largely dependent on footfall and wallets of the nation’s leisure and tourism market. …

Read More »

Oxford’s finest | Start Licensing’s Ian Downes on exploring The Ashmolean through licensing

Founded in 1683, The Ashmolean is the University of Oxford’s museum of art and archaeology, with world famous collections spanning Egyptian mummies to contemporary art. Recognised as the first museum to open its doors to the general public, The Ashmolean holds its ability to tell human stories ‘across cultures and …

Read More »

Van Gogh Museum secured fragrance partner in Floral Street through Licensing Link Europe deal

Licensing Link Europe has secured a new partnership between the independent, clean and sustainable fragrance brand, Floral Street, and the internationally revered Van Gogh Museum. The four year deal will see a line of fragrances and scented home products celebrate the works of Vincent Van Gogh. A first of its …

Read More »

ARTiSTORY teams with Brand Licensing Studios to build retail and partner base across Italy

Brand Licensing Studio is the latest sales agent to join ARTiSTORY’s growing European team in a partnership that will see the European outfit focus on securing retail and brand partners in Italy. Brand Licensing Studio will look for partnerships to feature designs from ARTiSTORYs’ biannually refreshed creative themes across its …

Read More »

ARTiSTORY taps Marcrom Licensing as sales agent for Iberian market

ARTiSTORY has appointed Marcrom Licensing as its sales agent for the Iberian market, a move that sees the art and culture licensing specialist position itself for further growth across Europe and beyond. Under the deal, Marcrom will focus on securing retail and brand partners to feature designs from ARTiSTORY’s biannually …

Read More »