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The Asterix in Britain: Life and Work of René Goscinny celebrates the life and career of the best-selling Asterix creator.
Read More »Asterix celebrated at Jewish Museum’s René Goscinny exhibition
Asterix gains new album for 2017
The new adventures, penned by Jean-Yves Ferri and Didier Conrad, promises an action-packed return, according to the latest sneak peek of the cartoon strip.
Read More »Start Licensing’s Ian Downes on Asterix’s rich heritage within popular culture
With plans to look at more Pan European partnerships for the Asterix brand, the property looks set to reach more markets in the future. Here, Ian Downes, MD of Start Licensing, talks working with Underground Toys and expanding into apparel with retailer Primark.
Read More »Editions Albert Rene re-appoints Start Licensing to represent Asterix in the UK
"We have some new licensees in the pipeline and the recent activity around the new album has renewed interest in Asterix," said Start Licensing's Ian Downes.
Read More »Asterix prepares for new album launch this year
The new comic strip album starring the iconic French character will hit retailers across the globe from October 22nd.
Read More »License2Brand picks up Asterix
Agent will look after brand in Greece and Cyprus.
Read More »THE BIG INTERVIEW: Baptiste Cazaux, Head of Licensing, Asterix
We find out more about the licensing programme behind one of the world's highest selling book series.
Read More »Asterix lands on tablets and smartphones in Megaslap game
New game features settings seen in the comic series
Read More »Asterix boosted by supermarket promotions in Italy
New figurine loyalty programme launches in Despar stores.
Read More »Asterix marbles roll into German supermarkets
Free products given out to shoppers of Real stores; new Asterix licensing agent for India.
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