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Antstream Arcade has made a new move to ‘put itself at the forefront of video game streaming’, welcoming the games industry veteran, Mike Rouse to lead its production team and help build out its internal studio. The move comes during a period of record user growth for the company following …
Read More »Children’s entertainment licenses praised by Toy Retailers Association among its Toy of the Year Award winners
Children’s entertainment licenses PAW Patrol, Super Mario, Harry Potter, and Star Wars have been among those praised by the Toy Retailers Association for the role they have played in helping the toy industry through a troubled 2020. In this year’s Toy of the Year awards, reflective of the change of …
Read More »Bandai UK teams with Sanrio to launch Hello Kitty Tamagotchi
Bandai UK’s Tamagotchi is joining forces with the ever-popular Hello Kitty to allow users to enlist the help of the iconic Sanrio character to raise and nurture their digital pets. ‘It’s everything that is familiar to people who have played with Bandai’s virtual pet gadgets,’ says the firm, ‘but with …
Read More »Going viral after the virus: Fanbytes’ Timothy Armoo talks the new future of toy and brand marketing
Timothy Armoo is the CEO and founder of Fanbytes, a digital marketing business that has shot to success in the three short years it has been plying its trade as a leading light in Gen Z marketing and tapping into the global TikTok sensation early doors. At 24 years old, …
Read More »HSK-developed Robozuna toy line to get UK distribution from Bandai
Global social media influencers Ethan Gamer and Ali-A both star in the series and will be involved on an ongoing basis in promotion.
Read More »How is Zag America redefining the children’s entertainment market with Zak Storm?
Licensing.biz talks to Andre Lake Meyer, president of global brand strategy and consumer products at Zag America about Zak Storm and its three-way interactive toy, game and TV series.
Read More »Bandai celebrates Friendship Day with Miraculous promotions
Bandai partnered with the UK's number one kids radio station, Fun Kids as well as YouTube influencer Ruby Rube.
Read More »Bandai unveils Disney Pixar’s Finding Dory toy line
The new line features playsets, interactive toys, feature figures, plush, bath toys and more, all hitting shelves this May.
Read More »Monchhichi takes over Tiny Pop website
Monchhichi has taken over the Tiny Pop homepage presenting a collection of dolls and games.
Read More »ITVS GE’s Trudi Hayward tells us everything about the return of Digimon
The firm's SVP, head of global merchandising, talks about the upcoming toy line and further licensing plans.
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