Tag Archives: betty boop

As the lifestyle and fashion icon Betty Boop prepares to celebrate her 90th anniversary next year, brand owners King Features Syndicate and Fleischer Studios have unveiled a roster of new licensing partners. For 90 years, Betty Boop has sung and sashayed past rules and conventions, and as the first feminine …

King Features Syndicate and the Betty Boop brand owner, Fleischer Studios has teamed with Nordstrom x Nike to release the Nike x Olivia Kim capsule collection, featuring the fashion icon herself. The apparel launch, developed exclusively for Nordstrom x Nike (NxN) boutiques, kicks off Betty Boop’s 90th anniversary celebration.  Created by …

Appointed by King Features, Syndicate, MJA Licensing will expand the reach of popular products for iconic characters to fans across France and its territories.

The firm is looking to build off the success of the Popeye brand’s recent 90th anniversary celebrations, as well as the international gaming sensation Cuphead, with the renewal of representation of two iconic franchises Garfield and Archie Comics.

The deal was brokered by Biplano Licensing and will see the launch of the Undiz collection at the lingerie brand’s retail outlets across Europe.

King Features has secured deals across the US, Asia, the EU, South America and more.

Licensing agent King Features brokered the deal on behalf of Betty Boop proprietor Fleischer Studios.

The announcement of the partnership was made by Hearst-owned King Features, the exclusive worldwide licensing agent for Betty Boop proprietor, Fleischer Studios.

The campaign features a range of advertising material including digital, leaflets and shopping centre adverts.

The iconic cartoon character has been incorporated into a range of new garments from the fashion house.