Warner Bros. Discovery EMEA jumps on board for series 2 of Mush-Mush & the Mushables

Leading kids’ entertainment specialist CAKE, France’s La Cabane and Belgium’s Thuristar have announced a deal with Warner Bros. Discovery EMEA for season two of the Emmy-nominated comedy adventure, Mush-Mush & the Mushables.

Fifty new episodes, including two specials, are now in production and will air on HBO Max and Cartoonito in EMEA.

Warner Bros. Discovery EMEA joins Canal+ (France), VRT-Ketnet, RTBF (Belgium) and RTS (Switzerland), who have already confirmed their commitment to the second season. Season one of Mush-Mush & the Mushables has successfully launched in over 150 territories to date, most recently in the US on preschool block Cartoonito on HBO Max and Cartoon Network.

Created by Elfriede de Rooster, multi-award-winning Mush-Mush & the Mushables is produced by Perrine Gauthier, directed by Joeri Christiaen (Mush-Mush & the Mushables, season one, My Knight and Me) and produced by La Cabane and Thuristar in coproduction with CAKE, which is distributing the series worldwide. Copyrights Group, brand owner and licensing agent for Paddington, is acting as the global licensing agent.

 

New Angry Birds consumer products programme to accompany Netflix series

Ahead of the global debut of Angry Birds: Summer Madness on Netflix on 28 January 2022, Rovio Entertainment is working with IMG to build a consumer products programme for fans of the popular franchise.

The 32 x 11-minute and 4 x 22-minute special episodes is the latest collaboration in a long-term partnership between Rovio and independent entertainment company CAKE, which includes international distribution rights to Rovio’s expanding library of non-dialogue shorts.

Angry Birds: Summer Madness will see sparks and feathers fly when a teenage Red, Chuck, Bomb and Stella spend a wild summer together with other Angry Birds at Camp Splinterwood. Explosive antics, improbable pranks and crazy summertime adventures will see the birds pushing boundaries and breaking all the rules while fending off the brash, obnoxious Pigs on the other side of the lake.

IMG has signed deals across core categories including apparel, QSR, confectionery and promotions in location-based experiences in the US and Europe and is now targeting other licensees in key categories including F&B, promotions, apparel, plush, hardlines and more.

Sam Barker, Senior Licensing Director at IMG, says: “Following the global success of the movies, Angry Birds: Summer Madness marks an exciting new step in Rovio’s evolution of this iconic franchise and is a fantastic opportunity for brands and licensees to become part of it. The new series promises to deliver a fresh perspective on these globally loved characters, and even more fun for fans, with the same humour of the movie franchise.”

 

WarnerMedia Kids & Family acquires animated series Dodo from CAKE for HBO Max and Cartoon Network

Leading kids’ and family entertainment specialist CAKE has announced a deal with WarnerMedia Kids & Family for Wildseed Studios’ animated kids’ comedy series Dodo. Based on the multi-award-winning short film and YouTube hit Not the End of the World by British creator and series director Jack Bennett, Dodo (20 x 11 minutes) perfectly depicts the drama every child experiences during middle school through the character of 11-year-old Joe Connolly and his friends Frisbo, Pete and Lily. The series will air on HBO Max and Cartoon Network in 2022.

Ed Galton, CEO at CAKE says, “We are delighted to bring Joe’s dramas to audiences in the US. His hilarious adventures will resonate with and delight children, who can identify with his experiences as well as parents, who will remember their school days with fond nostalgia.”

“Whether our middle-school memories were fraught with tears or laughter we all went through them, and they are perfectly captured in this intensely profound comedy,” says Adina Pitt, Vice President, Partnerships, Acquisitions and Co-Productions for the Americas, WarnerMedia Kids and Family. “CAKE has delivered yet again a hilariously palpable story that kids can identify and laugh along with.”

Dodo is produced by Helen Stern (Gumball), directed by creator Jack Bennett, with the support of Ben Ward (Horrible Histories) on scripting and with executive guidance provided by Wildseed’s Head of Kids and Animation Sarah Mattingley. Produced by BAFTA-winning Wildseed Studios (The Last Bus for Netflix, Counterfeit) in association with Birkdale Film and Television, Toonz Media Group in India and Telegael in Ireland, Dodo is a Sky Original.

CAKE is a leading independent entertainment company specialising in the production, distribution, development, financing and brand development of kids’ and family properties. CAKE Productions Ltd supports CAKE’s development and production activities on shared and originated projects. With over 13 properties in development, productions include Angry Birds: Summer Madness for Netflix; Mama K’s Team 4 with Triggerfish Animation for Netflix; Angelo Rules with TeamTO for France Télévisions, Canal+ and Super RTL, Space Chickens in Space with Anima Estudios for Disney EMEA; Pablo with Paper Owl for CBeebies and Mush-Mush & The Mushables with La Cabane and Thuristar currently premiering internationally on Boomerang.

 

Finsbury Food Group brings new Xbox Controller cake to supermarket shelves

Finsbury Food Group has teamed up with global tech giant Microsoft in its newest partnership, bringing the new Xbox Controller cake to supermarket shelves this September.

A leading UK cake manufacturer, Finsbury Food Group introduces the greatly anticipated Xbox Controller cake, blending celebration cakes with the world of gaming. The cake is available in Tesco now and Asda from September 26, retailing at £12.

The Xbox Controller cake is a fluffy, traditional Victoria sponge cake base with a buttercream and tasty strawberry jam filling, wrapped in classic icing, shaped to look just like a giant Xbox controller.

Reflective of recent investments by Finsbury, the Xbox Controller cake is officially nut-free; baked and decorated in a 100 per cent nut-free environment, the winning centrepiece for any occasion – whether it’s a children’s birthday celebration or just an evening of gaming, this cake is not only a showstopper but can also cater to nut-free dietary requirements.

Jordan McCann, brand manager at Finsbury Food Group, said: “This is a project we’ve been really excited about at Finsbury. Highly anticipated by consumers the Xbox Controller cake is fresh, new and completely different to anything we’ve done before. Gaming is a new sector for us at Finsbury and we’re constantly looking to innovate with new products and ranges and explore new industries too. Collaborating with Microsoft is the perfect opportunity for us create a product so unique to gaming.

“The Xbox Controller cake arrives as the baking industry continues to trend on social media and in the press. Cakes have been hitting the headlines recently, with people mistaking them for well-known objects such as, trainers, toilet roll and even a full chicken. It’s great to deliver this viral trend for our customers to enjoy at home, with an almost replica cake.”