Tag Archives: China

Condé Nast opens it first branded property in China with the launch of Vogue Cafe Beijing

Condé Nast has opened its first branded property venture in China with the launch of the Vogue Cafe Beijing. Opened under a licensing agreement between Beijing Sycamore Seed Advertising and Media, the new cafe marks the first of a sweep of planned branded cafes for China. The second Vogue Cafe …

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Flossy and Jim lands on photo-editing app Meitu as activity in China beings to pick up

Flossy and Jim is making new headwinds in China having landed a new partnership with the global mobile app, Meitu. The deals arrives as life in China slowly begins to return to normal following a two-month period of lockdown across the region. With partner in the region now back in …

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Reesee Entertainment is bringing big children’s brands to growing China market

The Chinese children’s entertainment, licensing and media business, Reesee Entertainment has teamed with Xiaoling Toy to create exciting new opportunities for the development and growth of kids’ brands across the region. Together, the pair will look to capitalise on the booming market in multi-channel network content. The deal follows two …

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French hit Gaspard et Lisa signs master licensee in M&G Cultural Creative for China

M&G Cultural Creative has been named the exclusive master licensee for the hit French children’s book series, Gaspard et Lisa across mainland China. The deal was struck upon by the brand’s worldwide licensing agent, Sony Creative Products Inc. Although it has been a successful licensee for a number of brands …

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DC and Warner celebrate Chinese culture in Imperial Palace partnership

Pop Life Global and China’s Imperial Palace have joined forces with Warner Bros. DC to launch a raft of collectable figurines designed to highlight Chinese culture and heritage. The latest collectables are just part of what the partnership has called it Creativity and Historical Culture collection, that will span art …

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