Tag Archives: content

The Emoji Company and WildBrain launch new 2D series Emojitown in major brand extension

The Emoji Company and WildBrain have forged a new, far-reaching content and licensing partnership to launch Emojitown, a new digital first series and consumer products extension of Emoji. Under the partnership, WildBrain’s AVOD network and digital studio, WildBrain Spark has teamed up with Emoji to develop and co-produce Emojitown, a …

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Full steam ahead for Spin Master’s Mighty Express as Penguin Young Readers is named global publishing partner

The global children’s entertainment company, Spin Master has secured a global publishing deal for its Mighty Express IP with Penguin Young Readers, a division of Penguin Random House. Under the new deal, the publisher will have the global rights to roll out 8x8s, board books, shaped board books, picture books, …

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WildBrain Spark: How kids’ viewing habits changed in 2020 (and how to prepare for 2021)

As we quickly approach the end of a year heavily affected by Covid-19, and look optimistically toward a post-coronavirus horizon, toy companies and brands have a lot to think about in terms of their 2021 strategies, especially when it comes to advertising in kids’ entertainment.  WildBrain Spark’s Executive VP and …

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