WildBrain CPLG grows Greece office with Alice Marinou and Despina Chrisidou

The entertainment, sport and brand licensing agency, WildBrain CPLG is growing its Greece office with the appointment of licensing industry experts Alice Marinou and Despina Chrisidou, joining as commercial director and senior retail and sales manager, respectively.

Marinou (pictured left) joins WildBrain CPLG following an 18-year tenure at The Walt Disney Company where she most recently held the position of senior licensing and retail manager for fashion for 11 years. In her new role at WildBrain CPLG, Marinou will be responsible for driving the company’s activity and strategy in the region.

She will report into Maria Gurrieri, managing director at WildBrain CPLG Italy, Greece, and Turkey.

Meanwhile, Chrisidou’s (pictured right) previous experience includes a tenure at Mattel Consumer Products as country manager for Greece where she was responsible for driving the company’s licensing efforts in the region. At WildBrain CPLG, Chrisidou will report into Alice Marinou and focus on hardlines, publishing, and food and beverage.

Maria Gurrieri said: “Alice and Despina bring an outstanding level of expertise, knowledge and passion for growing franchises and we are very excited to welcome them to the WildBrain CPLG Greece team.

“We have a diverse and colourful portfolio in the Greek market, including brands such as PAW Patrol, Peanuts and Emoji to name just a few, and I look forward to working closely with Alice and Despina as we propel the success of all our brands even further.”

On top of this, WildBrain CPLG is boosting its wider international team with new hires across its territory offices, including: Urszula Anglik as retail and sales manager for Central and Eastern Europe, who joins from FOX Networks Group, Abdel Yakoub as sales manager for Benelux, who joins from Libbey Inc, and Ross Melland as product development coordinator for Benelux, who has spent the last decade as an Art Director in advertising.

Completing the new hires is Nayade Martin Perez who joins as retail licensing manager for Spain from fashion licensee Padma Textiles, and Artem Basharin as licensing manager for WildBrain CPLG Pullman in Russia, who previously worked in fashion retail.