Tag Archives: Dress Up

Rubies lands official partnership with World Book Day to promote the benefits of reading

Rubies has secured an official partnership with the World Book Day charity and its annual event developed to change lives through a love of books and shared reading. The new collaboration is founded on Rubies’ own global experience of delivering best-in-class costumes and accessories as a trusted manufacturer of licensed …

Read More »

Lisle Licensing named UK and Ireland licensing agent for Planeta Junior’s pre-school IP Milo

Lisle Licensing has signed a new deal with Planeta Junior to promote and represent the pre-school property, Milo across the UK and Ireland. The deal will see Lisle’s initial focus land on toys, publishing, apparel, and dress up ranges. A co-production between Planeta Junior and the indie family producer, Fourth …

Read More »

Smiffys lands Masha and the Bear costumes and tableware through Lisle Licensing deal

The party and fancy dress specialist, Smiffys has been named the costume and tableware partner for the popular children’s animated IP, Masha and the Bear. The partnership arrives via a deal brokered by Lisle Licensing, the UK licensing agency for Masha and the Bear. The popular animated series has become …

Read More »

Costume specialist Rubie’s opens digital doors of Nuremberg virtual showroom and tours

Giants of the costumes and dress up market, Rubie’s isn’t letting the postponed calendar of trade shows stop it from putting on a show early next year, as it prepares to open the digital doors of its 365 dedicated Nuremberg showroom with exclusive virtual tours and live appointments. The new …

Read More »

Jazwares to launch toy line for YouTube’s Like Nastya with lifestyle licensing roll-out to follow

The next six months will witness the global launch of a new line of toys based on and inspired by the current YouTube sensation, Anastasia (Nastya) Radzinskaya, lead by the leading toy company, Jazwares. The new range will encompass the first Like Nastya doll land in January 2021, followed by …

Read More »

Smiffys partners with Magic Light Pictures to launch Gruffalo, Highway Rat and Stick Man dress up

The dress up and costumes specialist, Smiffys has struck upon a magical new partnership with Magic Light Pictures to develop a range of dress up costumes based on the popular book series from Julia Donaldson and Axel Sheffler, spanning The Gruffalo, The Highway Rat, Stick Man, Zog, and Room on …

Read More »

Hasbro extends Disguise Inc dress-up partnership to European and global market

The North American fancy dress specialist, Disguise Inc, has renewed its licensing agreement with Hasbro to design and market Halloween costumes for the US and an expanded deal into Europe, for an additional three years. Commencing in 2021, the deal will span the likes of Transformers, Power Rangers, My Little …

Read More »