Tag Archives: ecommerce

Harry Potter weaves magic across ecommerce platform Spread Group as sales leap 70 per cent

The Wizarding World of Harry Potter has been weaving its magic on the ecommerce platform Spread Group, helping drive UK licensing sales to a 70 per cent leap since the group extended its partnership with Warner Bros in December last year. Increased demand for items – in particular the women’s …

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Warner Bros. Consumer Products appoints Samantha Bushy as VP of North America and head of eCommerce

Warner Bros. Consumer Products has appointed the eCommerce veteran, Samantha Bushy to the role of vice president of North America and head of eCommerce. The move comes as Pam Lifford, president of Warner Bros. Global Brands and Experiences details the company’s strategic vision of strengthening its direct to consumer and …

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Boohoo buys Debenhams brand and website – but no rescue of high street stores or workforce

The online fashion giant, Boohoo has bought the Debenhams brand in a £55 million deal that will not include rescuing the retail chain’s physical stores or its workforce. Instead, Boohoo plans to “rebuild and relaunch the Debenhams platform” as it continues in its ambitions to lead the fashion ecommerce market, …

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Acamar Films ‘fortifies direct to consumer relationships’ with first Bing ecommerce store launch

Acamar Films has launched its first e-commerce store its multi award-winning pre-school series, Bing, in a keen move to fortify the company’s direct to consumer relationships. Developed in partnership with Event Merchandising, a specialist in managing and building licensed e-commerce stores, the new online retail hub is a one-stop-shop for …

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