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Tag Archives: ESports

Vexed Gaming partners with Cavea.io to “supercharge brand campaigns”

Vexed Gaming has signed a deal to utilise the Cavea.io platform to supercharge its content and data analytics, ensuring what it calls ‘maximum value and transparency’ for its brand and commercial partners. The Manchester-based esports team will now use Cavea’s tools to manage, collect, track and value its content and …

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Esports’ Vexed Gaming partners with The Koyo Store for new collectables range

Vexed Gaming has teamed up with the entertainment merchandise specialist, The Koyo Store, to offer its fan base and supporters a unique range of branded collectables. In addition to traditional merchandise items, such as key rings and pin badges, the partnership will see the Manchester-based esports team offer a range …

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Cooldown Ventures launches CineLeague to bring esports to the world’s cinema venues

Cinema is about to get interactive with the launch of CineLeague – an international esports tournament hosted, broadcast and centred around movie theatres. The initiative comes from the UK-based Cooldown Ventures who look to unlock the potential that cinema venues have beyond traditional studio content, by presenting esports content in …

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Kappa arrives on the esports scene in style with limited edition Vexed Gaming collection

The sportswear specialist Kappa has well and truly arrived on the esports scene, and is celebrating with the launch of a one-off, limited edition casual wear collection for fans of the UK-based team, Vexed Gaming. Two new shirt designs – one for men and one for women – are now …

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BLE 2019 to explore “huge potential of esports” in gaming keynote

Brand Licensing Europe organisers have revealed eSports to be the focus of one of the show’s two keynotes for 2019. The Gaming Counter-Culture – The Rising Brand of eSports keynote will feature GAME’s head of eSports and partnerships Mary Antieul, Difuzed’s head of eSports Daniel Amos and David Yarnton, founder …

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The Koyo Store expands operations within the Esports space

Entertainment and games merchandising specialist, The Koyo Store has expanded its operations within the Esports space, with the launch of a dedicated bespoke physical pin badge and achievement coin service. Having launched last year, the company has already enjoyed a good deal of success with its ranges of licensed pin …

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Wicked Cool Toys readies LAMO universe of esports collectables and games

Wicked Cool Toys was looking to set a new precedent in video gaming culture’s vastly expanding world of esports when it previewed the LAMO universe at this year’s New York Toy Fair as one of the first toy company to spot the opportunity in the growing entertainment sector. The LAMO …

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Sportswear brand Kappa enters Esports arena with Vexed Gaming clothing deal

Vexed Gaming has signed a strategic partnership with Kappa Sportswear to provide tournament and casual wear to one of the UK’s leading Esports organisations. The term ‘kappa’ may be known in the gaming world as a slang term to define a sarcastic statement, but Kappa is one of the most …

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Difuzed welcomes Daniel Amos as new head of eSports

The licensed lifestyle, apparel, and accessories specialist, Difuzed is upping its game in the eSports space, appointing a new head of eSports in the former Beanstalk executive, Daniel Amos. After nearly 12 years at Beanstalk where he looked after much of the company’s activity in the video game licensing space, …

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