Tag Archives: Fanatics

Mike Mahan appointed CEO of Fanatics Collectibles

Digital sports platform Fanatics has announced the appointment of Mike Mahan as CEO of Fanatics Collectibles, the company’s trading cards and collectibles business. In this newly created role, Mahan will develop the overall vision and corporate strategy for Fanatics Collectibles and oversee its full portfolio of physical and digital collectibles …

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MotoGP teams with Fanatics to serve fans worldwide

Dorna Sports has announced a long-term strategic partnership with Fanatics, a leading provider of licensed sports merchandise and global digital sports platform, to significantly enhance the shopping experience for MotoGP fans. The deal will see MotoGP enjoy Fanatics’ innovative vertical commerce model, with Fanatics acquiring exclusive global e-commerce rights and …

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Starting Lineup is back

Hasbro, Inc., in partnership with global digital sports platform Fanatics, has announced the official re-launch of Starting Lineup, an iconic sports collectibles brand. Set to launch this autumn, the new product line will continue its legacy of bringing fans and collectors their favourite athletes in action figure form. Starting September 22, …

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WWE and Fanatics announce sports and entertainment partnership

WWE and Fanatics have announced a comprehensive, long-term sports and entertainment partnership that will see Fanatics utilise its expanded digital sports platform to create a new, enhanced experience for WWE fans globally across several businesses, including e-commerce and licensed merchandise, as well as physical, digital, and non-fungible token (NFT) trading cards. …

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Fanatics strengthens international business with Matthew Primack hire

Fanatics, the leading global digital sports platform, has announced the appointment of Matthew Primack as Senior Vice President, International Business Development. Primack, who began in his new role this month, will be responsible for building on Fanatics’ strong international growth through the acquisition of new rights and commercial routes to market. …

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WildBrain CPLG kicks off MENA representation for FC Bayern München and Paris Saint-Germain FC

WildBrain CPLG, one of the world’s leading entertainment, sport and brand licensing agencies, has grown its roster of high-profile football club brands in MENA, signing representation for globally recognised clubs FC Bayern München and Paris Saint-Germain FC (PSG), which is managed by Fanatics, a global leader in licensed sports merchandise. …

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Formula 1 extends Fanatics partnership as it eyes global expansion into new markets

With the 2021 FIA Formula One World Championship now in full throttle, Formula 1 has signed off a multi-year extension of its partnership with the licensed sports merchandise specialist, Fanatics. The extension has been agreed following what the firm billed ‘an outstanding 2020 performance’, and will see Fanatics retain global …

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