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Tag Archives: featured

Video: Licensing.biz has Ten Minutes with Penguin Ventures to talk its new kids’ book IP

Penguin Ventures’ Ten Minutes to Bed may be targeting the bedtime routine market as it develops its first slate of licensing partnerships, but the team surrounding the property has marked the potential for the IP to reach far wider audiences in the coming months and years. Penguin Ventures made the …

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Licensing chatter: The Roald Dahl Story Company’s Rebecca French

What makes 2019 a big year for the Roald Dahl Story Company? Our licensing strategy aims to extend the world of Roald Dahl beyond the book and bring his stories to life with product inspired by core titles in ways that will delight fans young and old. We’ve continued to …

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BLE 2019 Must Sees: Hot picks from the kids’ IP

Brand Licensing Europe is now imminent, taking place in a new venue at London’s ExCeL this October 1 to 3, which if you’re not aware is this week. Among the big name brands joining the expansive line-up of IP from across all corners of the licensing industry will be the …

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MGM’s Robert Marick on how Vikings is invading the licensing scene

As the home of the Bond (that’s James Bond) and the Rocky movie franchise, MGM has a history of knowing how to tell a compelling story. Sit down with the studio’s executive vice president of global consumer products for any amount of time, and very quickly conversation will turn to …

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BLE 2019 VIDEO: Anna Knight and Powerstation Studios explore licensing videogames

By the end of 2019, the video gaming industry will hit a value of $152 billion, putting the entertainment platform as among the largest in the world – outpacing even the movie business. Of that market, merchandise and licensing is playing an increasingly large role in driving incremental sales of …

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BLE 2019: Evolving the Pokémon franchise with EMEA licensing director Mathieu Galante

Having generated just under $3bn at retail globally last year, and with an entertainment empire that spans video games, its own Trading Card Game, mobile games and apps – a space in which it pioneered a new mode of AR gaming through Pokémon Go – and now, of course, success …

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Licensing chatter: Marie-Laure Marchand talks survival in a land of giants

With a career spanning 25 years in the children’s entertainment and licensing space, the former head of global consumer products at Xilam, and now SVP of consumer global products at ChefClub, Marie-Laure Marchand has seen the industry through all manner of evolution. Licensing.biz sits down with the licensing industry expert …

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BLE 2019: The Hilda’s alive – Silvergate Media on the rise of a new pop culture icon

Whether it’s because of my affinity with Scandinavian crime fiction, or my new found appreciation of the Japanese artform of manga and anime, I find myself inexplicably drawn towards Silvergate Media’s newest animated series. Of course, it should go without saying that the Netflix children’s animation that launched in September …

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A world in miniatures: Modiphius Entertainment on the colossal business of licensed miniatures gaming

It’s a fair distance travelled from his days organising underground raves in the 1990s that Chris Birch, founder of Modiphius Entertainment, now finds himself in a three-storey London office block overseeing the production of wargaming miniatures with his wife and business parter Rita. But while the parallels between organising crowds …

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The right Royal welcome: How Ascot has been embraced by the world’s retailers

It was two years ago that Royal Ascot, that vestige of Great Britain’s proud love of animals, sport, and horse racing, took its first natural steps (or is that canter) into developing a new licensing programme reflective of its heritage and global recognition. Over the course of the last 24 …

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