The new series follows the adventures of a team of fearless animals who fight disaster and protect their community with the help of individual rescue vehicles that transform into a giant super robot.
The toy firm has developed an all-new collection of Minis, inspired by Power Rangers, DC Super Friends and Teenage Mutant Ninja Turtles.
The move will be supported with the launch of a range of Octonauts toys from Fisher-Price across the region this September.
In partnership with Silvergate Media, Fisher Price will develop new play-sets, vehicles, figures, plush and more.
The new line follows the re-launch of the kids’ series on PBS and will include the likes of an RC Super Scoop, a Mash & Mold Construction Site and a line of Sand Vehicles.
Under the multi-year license, Fisher-Price will develop pre-school toys including figurines and vehicles, play-sets and plush.
Inspired by Nickelodeon’s hit pre-school series of the same name, the line-up features the monster truck Blaze and his eight-year-old driver AJ, alongside the show’s cast of characters.
The series is being produced out of Hit's UK hub and is scheduled for release in late 2015.
Former 'Mr Barbie' is back to oversee worldwide brand strategy across firm's portfolio.
The new toy line will include play-sets such as Julius Jr, Rock ‘n Playhouse Box.
The Licensing Company working with Acamar Films to build the new pre-school brand.
Minnesota Children's Museum will kick off the ten-year tour in summer 2014.
New-look as characters are redesigned; licensees targeted outside the toy aisles.