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Tag Archives: food and beverage

Peaky Blinders lands its first official beer with Thornbridge Brewery

Endemol Shine Group has turned to Thornbridge Brewery to develop the first official beer brand for its hit TV series, Peaky Blinders. Inspired by the hit series, and developed in partnership with the show’s creator, producer, and official brand owner Caryn Mandabach Productions, Thornbridge Brewery kicks off with the launch …

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The Laughing Cow partners with Olympia Le-Tan for exclusive new handbag design

The iconic food brand-turned lifestyle IP, The Laughing Cow – or, La vache qui rit – has partnered with Olympia Le-Tan, for a new take on its famed handbags. Owned by Bel Groupe, The Laughing Cow chuckled its way onto the lifestyle licensing scene last year, when it launched a …

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Original Stormtroopers march upon UK retail with more food and drink partnerships

Shepperton Design Studios has unleashed an army of galactic delicacies upon the nation’s biggest retailers this year, with the launch of a range of Original Stormtroopers licensed foods and drinks. Complementing an already successful line of cakes and beer from BBF and The Sourceror, the company – through partnerships brokered …

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McDonald’s taps into growing appetite for licensing with Joester Loria Group

The Joester Loria Group has partnered with McDonald’s Corporation to develop a portfolio of collaborations and collections of licensed products aimed of the McDonald’s brand lover across the globe. The fast food restaurant brand has a long history of partnering with leading fashion brands and retailers which dates back to …

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Rolling Stone joins forces with Elysian Brewing Co to launch Elysian Rolling Stone Lager

Rolling Stone, the famed music industry publisher has joined forces with Elysian Brewing Company, a brewery that is rooted in music and art, to produce Elysian Rolling Stone lager, a high-end beer that embraces the spirit of music. The new lager will debut this Saturday, February 1, at the Rolling …

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The National Gallery unveils fourth edition of its Delicious Art collection

Just in time for Christmas, the National Gallery Company has unveiled the fourth edition of its Delicious Art collection. The range has been developed with new designs and additional categories and is available exclusively at Boots UK, one of Britain’s largest high street retailers. Available in more than 267 Boots …

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Clarkson Potter named publishing partner for MasterChef Junior in the US

The appetite for the Masterchef Junior brand is growing over in the US, where Clarkson Potter – a division of Penguin Random House – has just signed up as the brand’s publishing partner. The new deal coincides with the current season of Masterchef Junior, airing on Fox in the States. …

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The Laughing Cow ‘transcends traditional licensing’ says UK agent Pink Key

The Laughing Cow has “limitless potential for international growth,” in the licensing space, the iconic food brand’s owner Fromageries Bel has told Licensing.biz Details emerged yesterday that the famous food brand was upping the stakes in its global licensing plans, with the appointment of Pink Key Licensing as its exclusive …

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