Tag Archives: food and beverage

Kellogg’s taps Beanstalk for licensed food and beverage across US, Canada, Europe, Japan and South Korea

Beanstalk has been tapped as the exclusive food licensing agency for Kellogg Company with the remit of growing the Kellogg’s brand’s licensed food and beverage categories in the US, Canada, Europe, Japan, and South Korea. These categories will work to complement the brand’s core portfolio in cereal, snacks, and frozen …

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He’ll have a Caninety Nine, please! Battersea launches a new ice cream range just for dogs

The UK’s 160 year old animal charity, Battersea is demonstrating its flair for canine cuisine with the launch of an ice cream range specially made for dogs. Surprisingly not called Caninety Nine, the range is made using real fruit puress and includes Strawberry and Apple & Banana flavours, and has …

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Golden Goose lifts lid on new Del Monte Frozen Fruit partnership with Iceland

The UK’s popular fruit brand, Del Monte has lifted the lid on a new collaborative partnership with Iceland that will see the retailer launch an extensive new Del Monte Frozen Fruit range. In a deal brokered by the licensing agency, Golden Goose, the pair have launched the new line exclusively …

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Icefresh Foods launches Minions Ice Creams exclusively with Aldi stores across the UK

Icefresh Foods has embarked on a new partnership with Universal Brand Development to launch a line of Minions Ice Creams, a range taking inspiration from the hit kids’ franchise and launched exclusively with Aldi stores across the UK. The range – marking Aldi’s first – has hit stores from today …

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Swizzels cooks up a treat in cookie mix partnership with Food Innovations Baking Group

The British sweet manufacturer, Swizzels, has teamed with Food Innovations Baking Group to launch a Giant Drumstick Squashie Cookie mix, bringing the Original Raspberry and Milk Drumstick and Drumstick Original flavours to a new market of sweet-toothed fans. The cookie mix is now available at B&M stores nationwide, targeting Squashies …

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The RHS celebrates spring and summer gardening with Biscuiteers’ famous hand-iced biscuits

The Royal Horticultural Society has licensed Biscuiteers to produce the RHS and Biscuiteers collection – two special biscuit tins, a letterbox gift, and two gingerbread men called Jolly Gingers, all containing Biscuiteers’ hand-iced biscuits. The new range will take its inspiration from the nation’s love of gardens and gardening. Now …

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90 year old confectionery brand Fruit-tella eyes Gen Z move into fashion, digital gaming and more

The Italian-Dutch confectionery company Perfetti Van Melle and Licensing Matters Global (LMG), a London-based global licensing agency, have announced a long-term partnership to extend the 90-year-old candy brand, Fruit-tella. Under the partnership, LMG will look to extend the sweet brand into selected lifestyle product categories via strategic licensing and retail …

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Blonde Sheep Licensing kickstarts Golden Casket deal with new partners for sweet brand Millions

Blonde Sheep Licensing has been tapped to handle the consumer merchandising programme Golden Casket’s popular confectionery brand, Millions, across select categories, including cupcakes, toiletries, and mini puzzles. A family owned Scottish business established in the 1950s, Golden Casket’s product range includes Buchanan’s, Hills of Hawick, Millions, £Onepounders, Gibbs, Fudgy Wudgy, …

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Forget the crackers, Gromit: Dean’s launches a range of Wallace & Gromit shortbread and biscuits

The Aberdeenshire-based bakers Dean’s has launched a collection of shortbread and biscuits in collaboration with Aardman Studio and its iconic characters, Wallace and Gromit. The new range features five biscuit flavours, three special keepsake tins containing Dean’s melt in the mouth all butter shortbread and will extend to include an …

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Iceland extends its range of Barratt confectionery ice lollies to include Foam Bananas, Cola Bottle, and Milk Bottle flavours

The popular confectionery brand, Barratt, is tripling the number of SKUs in its range of ice cream lollies exclusive to Iceland, with eight new flavours inspired by the likes of Foam Bananas, Cola Bottles, and Nougat, joining the existing four across Iceland stores from April 12th. The extension of the …

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