Tag Archives: Food And Drink

Chefclub to serve up first children’s TV series in France as lockdown fuels new cooking craze

The popular cooking brand, Chefclub, has signed an exclusive agreement with the French pay-TV channel, TeleToon+ for the first children’s television series Chefclub Kids, We Have Fun in the Kitchen. The new series will begin broadcasting this month, making its debut on October 12th, during the Week of Taste. The …

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Interview: Ready Steady Cook whips up fresh new licensing take for the modern audience

Of the many changes necessitated by the arrival of the pandemic, a common experience that we have all shared over the course of the past nine months of lockdown, is that – in some capacity or another – it has made home cooks of us all. With more time spent …

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Barratt and Icefresh retro ice cream launch brings joy to a locked down nation

A licensing partnership between confectionery brand Barratt and Icefresh has surpassed sales expectations during lockdown, thanks to the launch of an ice cream range targeted at retro sweet fans. The range of four ice lollies and an ice cream tub was made available exclusively at Iceland this summer, with ice …

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12 year old vegan cooking sensation Omari McQueen appoints Brands With Influence

Following the recent announcement of his first cookbook and a new BBC TV show, Omari McQueen has appointed Brands With Influence to develop and widen a merchandise and licensing programme around the 12-year-old and his new vegan brand, Dipalicious.  McQueen is already taking the world by storm and cooking up …

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Fruit pickings: Richard Pink talks the history and future of the Vimto brand in licensing

With the tagline ‘Seriously Mixed Up Fruit’, Vimto already spans a wealth of foods and drinks from Vimto Fudge packaged in artwork that will take consumers on a trip through the brand’s history, to the more contemporary looking, and sounding, Vimto Candy Spray. But with a new licensing agent in …

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WWE steps into the ring with Wines that Rock for first WWE Wines collection

WWE has stepped into the ring with the entertainment and lifestyle wine company, Wines That Rock, to launch a new WWE Wines collection, featuring WWE Legend, The Undertaker, and WWE Hall of Famer, The Ultimate Warrior. Both special vintages of limited edition wines developed in collaboration with WWE have been …

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Metrostar to launch Kraft Heinz into the licensing arena at Festival of Licensing

Metrostar will be joining the line-up of virtual exhibitors at this year’s Festival of Licensing, where it will take to the screens to showcase its newest client, Kraft Heinz and make use of the platform for a hard launch of its brands into the world of licensing. The two companies, …

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Jakks Pacific lands sweet global toy deal with Haribo

The US toymaker, Jakks Pacific, has entered into a multi-year global toy licensing deal with the Haribo Group to create a new toy line based on its popular, continent-spanning gummy confectionery products. Jakks has secured the North American and EMEA rights to manufacture, market, and distribute the range of collectables …

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Emoji renews its partnership with Argentina’s Felfort to roll out more licensed chocolates across the region

The Emoji Company has renewed its partnership for the fourth year running with the Argentinian manufacturer, Felfort, the South American business that will continue to produce licensed chocolates, candies, cereals, and more for the global licensor. Felfort and Emoji struck up their partnership in 2016 when the Argentina-based firm was …

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Finsbury Food Group brings new Xbox Controller cake to supermarket shelves

Finsbury Food Group has teamed up with global tech giant Microsoft in its newest partnership, bringing the new Xbox Controller cake to supermarket shelves this September. A leading UK cake manufacturer, Finsbury Food Group introduces the greatly anticipated Xbox Controller cake, blending celebration cakes with the world of gaming. The …

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