Tag Archives: food

SILC21 | The Insights Family: “Kids are becoming leaders in sustainable consumption”

Children’s consumption habits are changing and a new generation of consumers are looking to become leaders in shopping sustainably, is the message to emerge from day one of two of this week’s Sustainability in Licensing Conference. An opening presentation given by The Insights Family’s chief product officer, Jonathan Watson, highlighted …

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Emoji renews its partnership with Lojas Americanas for themed Easter Eggs across Brazil

The Emoji Company has renewed its partnership with Lojas Americanas to launch another line of Easter Eggs across Brazil through its own D’elicce brand, an official licensee of the Emoji franchise. Under the renewed partnership, that will see themed easter eggs launch for the second year running, the product range …

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Planeta Junior launches Maya the Bee ice cream across Poland with Cools Group Studio

The European entertainment company, Planeta Junior, has signed a new licensing agreement with Cools Group Studio and Studio 100 to launch Maya the Bee bio ice cream dots across Poland. The deal marks the first time that the ice cream brand has partnered with a character IP. Available from the …

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Chefclub teams with Upyaa! to launch kids culinary toys and play-sets

The digital culinary brand, Chefclub has partnered with Upyaa! to launch a new range of toys and games throughout Europe, enabling kids to engage with a collection of creative play-sets and undertake their own journey to becoming little chefs. The new sets will encourage kids to create their own ice …

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Hard Rock International appoints Cronus Global as it moves into health, home goods, games and toys in 2021

Hard Rock International has appointed Cronus Global as its licensing representative as the dining, entertainment and hospitality brand continues with its plans to expand its licensed product footprint on a global scale. The partnership will introduce Hard Rock branded products into categories including health and beauty, home goods, pet products, games …

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Aardman teams with Yeo Valley Organic to bring Timmy Time to the Little Yeos kids’ range

The multi award-winning independent animation studio, Aardman, has teamed up with the British organic brand, Yeo Valley Organic to bring its recently re-launched pre-school favourite, Timmy Time to the company’s kids’ range Little Yeos. The partnership marks the fourth time that Aardman has teamed with the Little Yeos brand. The …

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Interview: Ready Steady Cook whips up fresh new licensing take for the modern audience

Of the many changes necessitated by the arrival of the pandemic, a common experience that we have all shared over the course of the past nine months of lockdown, is that – in some capacity or another – it has made home cooks of us all. With more time spent …

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Emoji renews its partnership with Argentina’s Felfort to roll out more licensed chocolates across the region

The Emoji Company has renewed its partnership for the fourth year running with the Argentinian manufacturer, Felfort, the South American business that will continue to produce licensed chocolates, candies, cereals, and more for the global licensor. Felfort and Emoji struck up their partnership in 2016 when the Argentina-based firm was …

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