Tag Archives: footwear

Unlimited Footwear Group and Gap announce licensing agreement

Unlimited Footwear Group (UFG) has announced a strategic licensing partnership with Gap Inc. to design, produce, and distribute Gap branded footwear throughout the European Union, the United Kingdom, Switzerland and Scandinavia, in a deal brokered by IMG. The upcoming footwear collections will reflect Gap’s values of producing elevated, well-made and …

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TOMS and Peppa Pig team up for kids’ shoes capsule collection

Hasbro has unveiled three new kids’ shoes through its TOMS x Peppa Pig collaboration, which are available now for purchase at footwear retail speciality channels and online at https://www.toms.com/us/kids/shoes. Every shoe purchase gives back one-third of profits to efforts around the world that are creating positive change. Nodding to the …

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Indie trainer label Lavair teams with SEGA to launch Mega Drive themed footwear and accessories

The independent trainer label, Lavair has detailed the launch of a limited edition Mega Drive-themed sneaker series developed in partnership with the gaming company, SEGA. The new offering – spanning a four-piece collection – will be available to purchase from July 28th exclusively online at the Lavair website. The range …

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Haribo expands its happy world with first 100th anniversary product launches

The global confectionery brand, Haribo is preparing to celebrate its milestone 100th anniversary next year, with the latest launch in a roll-out of consumer products spanning toys, footwear, apparel, and homewares throughout 2021. Developed through collaborations forged by IMG, Haribo’s consumer products programme kicked off last month with the worldwide …

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Pocket.watch and Ryan’s World steps into new partnership with footwear brand Skechers

Ryan’s World is making its foray into the footwear market thanks to a new partnership between Pocket.watch and Sunlight Entertainment that will see the kids’ franchise step into a new Skechers deal. Co-branded Sketchers x Ryan’s World, the new collection is a collaborative effort between Ryan and the Skechers Kids …

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Crayola partners with Native Shoes to launch bold new range of designs

Crayola has launched a new collaboration with the footwear brand, Native Shoes, to celebrate a shared creativity through the launch of a range of new designs featuring the bold colours of the arts and crafts brand. The Jefferson, Jefferson Child, Spencer LX, and Charley sandals have each been reimagined with …

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Braille Skateboarding launches its first skate shoe with R&R Footwear

YouTube’s leading skateboarding channel, Braille Skateboarding, has partnered with R&R Footwear to launch a new skate shoe, marking yet another brand extension for the brand that has made its move on the lifestyle and toy licensing sectors in recent months. In a deal brokered by Semaphore Licensing Solutions, Braille Skateboarding …

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Sanrio expands its Dr Marten’s partnership to introduce Hello Kitty and Friends to latest range

Dr Martens has expanded on its collaborative partnership with Sanrio’s Hello Kitty brand for a new collection that introduces the extended Hello Kitty and Friends character line-up to the footwear specialist for the first time. Under the deal, characters like Bad Badtz-Maru, My Melody, and Kerokerokeroppi now find themselves adorning …

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Zavvi partners footwear brand Akedo to launch Borderlands 3 and Assassin’s Creed trainers

The UK online retailer, Zavvi has teamed up with the footwear brand Akedo to launch a new limited edition gaming collection celebrating two of the biggest gaming franchises in the world, Borderlands 3 and Assassin’s Creed. The new collection will consist of two high-top trainer designs featuring numerous motifs from …

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Royal Horticultural Society reveals contents of its Hotter-RHS footwear partnership

The Royal Horticultural Society has finally revealed the contents of its first Hotter-RHS footwear collection, a new range that will be available in Hotter stores and online in 2020. The partnership was unveiled earlier this year, when the RHS awarded the license to Hotter – the UK’s largest shoemaker – …

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