Tag Archives: funko

Asgard Media appoints Robyn Cowling as its Head of Strategic Partnerships

Asgard Media, the licensing consultancy business launched by Kelvyn Gardner, has tapped Robyn Cowling has its new head of strategic partnerships as the company looks towards ‘a bright future’, following Kelvyn’s passing earlier this year. Formerly the licensing director at Underground Toys (acquired by Funko), Cowling brings with her over …

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Funko turns Christmas Pop! in exclusive Hallmark and Walmart gifting and wrapping partnership

Funko is expanding across the seasonal aisle this year thanks to an exclusive partnership with the US retailer Walmart that will see the pop culture specialist release Pop! inspired Hallmark ornaments and wrapping paper in time for the Christmas and holiday season. Hallmark has been a staple of the holiday …

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When Geek Culture went Pop! | Kids Industries on how we’ve all adopted the geek market (without even realising)

Aleksandra Szczerba, researcher at Kids Industries, explores the ubiquity of geek culture today, and the very real chance that if you’re reading this, you’ve long since become one. No longer constrained by the four walls of a dimly-lit basement or the stacks of a comic book store. No longer only …

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Funko EMEA appoints regional sales director to spur its ‘phenomenal European takeover’

The pop culture specialist, Funko has bolstered its EMEA sales management team with the appointment of the former MGA Entertainment sales director, Karen Athill. Joining the European arm of the US headquartered collectables specialist, Athill takes on the role of regional sales director, where she will lead the regional sales …

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MGM details its Legally Blonde Turns 21 merchandise and interactive entertainment campaign

MGM has lifted the lid on its latest campaign, a commemorative celebration of the popular Hollywood film, Legally Blonde as it celebrates its 21st anniversary in 2022. In honour of the first film’s milestone, MGM’s licensing and consumer products division has launched Legally Blonde Turns 21, a broad campaign featuring …

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Funko eyes international growth after record second quarter and major executive moves

Funko’s president, Andrew Perlmutter is to be appointed the firm’s new CEO as Brian Mariotti transitions to the newly created role of chief creative officer, detailing the top level moves the same week the firm delivered ‘its largest topline quarter in company history.’ Last week, the pop culture specialist revealed …

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UK and US licensing partners line up to celebrate 40 years of Danger Mouse

Boat Rocker Studios is celebrating the 40th anniversary of its classic and iconic animated series, Danger Mouse with a full roster of licensing partners spanning the UK and US markets, while crossing both the generations and categories through gifting, apparel, collectables, and more. Tapping into the adult, nostalgia market, as …

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Disguise Inc partners with Funko to launch new Disguise Pop! masks range

The dress up and costume specialist, Disguise Inc has detailed a global agreement with Funko to design, market, manufacture and distribute Pop! masks across North America, Europe, the Middle East, Oceania, South America, and Asia. Initial designs for 2021 will feature iconic characters from major licensing partners like Warner Bros …

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Stateside | Panini America and Funko to launch Funko Pop! Trading Cards

Collectables giants Funko and Panini America are witnessing their worlds collide, as the pair come together to launch a new Pop! product line, Funko Pop! Trading Card collection that will span multiple sports. Launching later this year, the initial series will feature six NBA players and six NFL players, hitting …

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Space Jam: A New Legacy unveils gigantic licensing plans and ‘largest Looney Tunes merch line-up in decades’

Hasbro, Mattel, and Upper Deck have joined am all-star line up of licensing partners for Warner Bros. upcoming theatrical release of Space Jam: A New Legacy, with plans for toys, collectables, and games to roll out all year long. The global toy and entertainment companies join master toy partner Moose …

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