Tag Archives: games

London’s iconic Hamleys makes major play for video gaming market with new department launch

The iconic London toy store and toy retail brand, Hamleys is making a major new play for the video gaming market with the opening of a new state-of-the-art console, PC and gaming accessories department in its Regent Street location. The new 1,326 square foot gaming space is situated within the …

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PlayMonster launches Schitt’s Creek version of hit party game THINGS… in ITV Studios deal

ITV Studios is building on recent licensing developments for its record-setting Emmy award-winning sitcom, Schitt’s Creek thanks to a new partnership with PlayMonster’s popular party game, THINGS… THINGS… Schitt’s Creek Edition puts a new spin on the best-selling party game that has to date, sold more than four million globally …

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Exploding Kittens launches first licensed title Exploding Minions with Illumination and Universal Brand Development

The hit tabletop games publisher, Exploding Kittens has launched its first licensed game, Exploding Minions, developed in collaboration with Illumination and Universal Brand Development. The new game is a Minions-inspired take on its flagship Exploding Kittens card game, drawing on the appeal of one of the most successful animation franchises …

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Sixteen South taps Bulldog Licensing as global agency for new preschool series tackling the big issues of today

The BAFTA-winning children’s television production house, Sixteen South has signed Bulldog Licensing as its global licensing agency for Odo, the new preschool series scheduled to premiere on Channel 5’s Milkshake this summer and KiKA later this year. Aimed at kids aged three to five, Odo is designed to teach young …

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Publisher World Book eyes toys, games, puzzles and more with JRL Group

The Chicago-based international book publisher, World Book, is looking is making its move into the toys, games, puzzles, and science kits space with the appointment of the brand licensing agency, JRL Group. Under the partnership, JRL Group will develop a strategic licensing programme that leverages the global recognition of World …

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Mattel’s classic Rock ‘Em Sock’ Em Robots game heads to big screen with Universal and Vin Diesel

The classic battling robot tabletop game, Rock ‘Em Sock ‘Em Robots is heading to the screen as plans to develop a live-action motion picture starring Vin Diesel get underway. The project is the combined efforts of Mattel Films and Universal Pictures, who are working with Vin Diesel’s own production company, …

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24 Hours of Le Mans renews IMG partnership to build 2023 Centenary licensing programme

The world’s oldest active sports car endurance race, 24 Hours of Le Mans is eyeing a new move into the toys, games, and collectables space as the prestigious annual event nears its 100th anniversary in 2023. Under the renewal of its longstanding licensing representation agreement with IMG, the brand owner, …

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ALIEN, Disney Gargoyles and Taco Bell lead Ravensburger’s latest gaming portfolio

ALIEN, Disney Gargoyles, and a fully-licensed Taco Bell party game are among a line-up of new launches to be hitting the scene courtesy of Ravensburger for 2021, following what the US outfit of the global enterprise has billed as an ‘incredible last year.’ With a games division that continues to …

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Brand-Ward named UK and Ireland licensing agent for pre-school IP Pikwik Pack

The UK-based licensing agency, Brand-Ward, has been tapped to represent Guru Studio’s latest pre-school series, Pikwik Pack across the UK and Ireland, with a focus on consumer products including toys and games. The licensing firm already represents Guru Studio’s True and the Rainbow Kingdom and will now add Pikwik Pack …

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Chefclub teams with Upyaa! to launch kids culinary toys and play-sets

The digital culinary brand, Chefclub has partnered with Upyaa! to launch a new range of toys and games throughout Europe, enabling kids to engage with a collection of creative play-sets and undertake their own journey to becoming little chefs. The new sets will encourage kids to create their own ice …

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