Tag Archives: gaming

BGFG launches AgencyGMR to service tech and gamer brands

Tech, gaming and esports digital publisher By Gamers For Gamers (BGFG) is this month launching a full-service digital agency. AgencyGMR will provide creative, content and strategic services for brands in the tech, gaming and hardware industries, with plans to move into the wider consumer electronics market. As an official TikTok partner, …

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Sanrio partners with Player 2 to grow licensing revenue in the global gaming market

Gaming and esports marketing agency Player 2 and global lifestyle brand Sanrio have announced a partnership that will see the two collaborating to grow gaming-related licensing partnerships for its Hello Kitty and Sanrio characters (including Aggretsuko and Gudetama) across the EMEA, India and Oceania regions. Player 2’s work will also …

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Board game pioneer CMON teams with Monsoon Digital for new foray into NFTs

The hit board game publisher, CMON Ltd has partnered with Monsoon Digital to launch a new series of digital products and promotional material using Monsoon’s soon-to-launch NFT trading platform. Slated to go live later this year, Monsoon will become the exclusive platform for CMON digital collectable items, cards, artwork, and …

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BBC Studios expands its NFT trading card game Doctor Who: Worlds Apart with new series launch

Reality Gaming Group and BBC Studios have expanded on their existing partnership to launch a new Doctor Who: Worlds Apart permanent card set, Time Lord Victorious, featuring two new packs of cards following the Doctors from across the series as they face Daleks and the ancient alien race, the Kotturuh. …

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Tinderbox sparks new partnership with Ubisoft for Far Cry and Just Dance gaming franchises

The French video game company, Ubisoft, is partnering with Tinderbox – the digital division of Beanstalk – to represent its top selling gaming franchises, Just Dance and Far Cry for licensing across Europe. Under the new partnership, Tinderbox will support both franchises, Just Dance and Far Cry, by expanding the …

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London’s iconic Hamleys makes major play for video gaming market with new department launch

The iconic London toy store and toy retail brand, Hamleys is making a major new play for the video gaming market with the opening of a new state-of-the-art console, PC and gaming accessories department in its Regent Street location. The new 1,326 square foot gaming space is situated within the …

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Geek Retreat moves into Dumfries and stays on track to open 60 stores by end of 2021

The geek culture retailer, Geek Retreat, is continuing on its ambitious plans for the UK with the successful launch of its new store in Dumfries, bringing its total numbers of shops around the country to 28. Situated on Church Crescent and providing five local jobs, the new Geek Retreat store …

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ITV brings Saturday night game show The Void to Fortnite Creative

ITV has become the first broadcaster to enter the Fortnite Creative as it launches an in-game version of its new entertainment show, The Void, to the video game. Marking a whole new step into the Metaverse for the studio, ITV is recreating the Saturday night game show in Fortnite Creative, …

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SYBO Games to roll out Subway Surfers skateboards and scooters across Europe

The hit children’s mobile gaming IP, Subway Surfers is rolling into the European market with a whole raft of wheeled toys, spanning scooters, hoverboards, skateboards, helmets and protective gear, thanks to a new partnership with Sakar International. In a global licensing deal brokered by Retail Monster’s US and UK teams, …

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