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GB Eye readies new partnership with Line Friends’ character brand BT21

Leading gift and homeware licensee, GB eye, has secured a new deal with Line Friends to launch a range of posters, gifting and merchandise, based on the popular character brand BT21. BT21 is a new character IP created by Line Friends and the international K-Pop phenomenon, BTS. Since its launch, …

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GB eye moves premises as print on demand and product innovation spurs growth

The popular giftware licensee GB eye is continue with its 2019 expansion plans with a move to new premises next month in order to accommodate the company’s growth, while consolidating its business into one site. The move comes on the heels of a strong first quarter for GB eye, who …

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GB Eye sees ‘strong growth for 2019’ with Hello Communications partnership

The licensed giftware specialist, GB Eye is looking to build on its 2018 success with what it has said is a ‘strong trajectory of growth’ at retail across the UK and Europe. As part of its plans, the firm is doubling its marketing efforts and bolstering its corporate, retail and …

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