Tag Archives: giochi preziosi

Bing-le bells: Pre-school IP lands major Italian toy retail presence this Christmas shopping season

Acamar Films’ flagship pre-school property, Bing, is to be a big presence across Italy this Christmas, thanks to the implementation of a marketing strategy throughout the region’s largest toy and retail stores, spearheaded by the Italian licensing agent, Maurizio Distefano. The aim is to strengthen the Bing property and the …

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Giochi Preziosi named Italian toy partner for Kid-E-Cats

Giochi Preziosi has been named the distribution partner for APC Studio’s Kid-E-Cats toy range across Italy. The property’s master toy partner Toy Plus in the Far East, and part of the Thai Group, is currently developing a range of plush, collectables, figurines and play-sets targeted at pre-school children, with global …

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