Global Icons has been named the worldwide exclusive licensing agent for Fleischer Studio’s slate of classic characters, including the animated screen star, Betty Boop. The new deal was made official at the start of the month as part of Fleischer Studio’s plans to expand licensing opportunities for its portfolio of …
Read More »Global Icons revs up new agreement with iconic motorcycle brand Triumph
The brand licensing agency, Global Icons has kicked started a new agreement with the world famous motorcycle brand Triumph to build on its programme of licensing agreements and take the brand into new product categories. Together, the pair will work on developing new targeted partnerships, products, and experiences that complement …
Read More »FAO Schwarz is building out a worldwide licensing programme with Global Icons
The iconic trans-Atlantic toy retailer, FAO Schwarz is growing its global licensing activity thanks to a new agreement with Global Icons that will look to build brand licensing collaborations across experiential, fashion, food and drink, and infant markets. FAO Schwarz is the world-renowned 150 year old toy store that recently …
Read More »Global Icons embarks on new licensing programme for collectables toy line, Cupcake Surprise
The line has already been a hit among the collectables market, offering kids a two-in-one collectable doll and a sweet surprise packaged with one of six decadent scents.
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