Tag Archives: halo

On top of that, the franchise will see the launch of a new video game title as well as the global roll out of an arcade game experience.

Few game heroes demand the instant recognition of the Master Chief and with robust portfolio of licensees, this brand is going from strength to strength. Here, we sat down with 343 Industries' John Friend to find out what the future holds for Halo.

As the biggest entertainment medium in the world, video game licenses are often overlooked by the industry at large. Dan Amos, head of new media at dedicated game licensing agency Tinderbox which now represents such franchises as Call of Duty and Halo is here to tell you why its time to start paying attention.

Halo Consumer Products, the licensing arm for the Halo video game series is growing the franchise across apparel, accessories, homewares and more.

Novels, comics, action figures, high-end replicas, giftware, homeware, clothing and apparel will all feature in the newly develop line up.

The apparel collection is due to launch in spring/summer 2017.

The first book, Halo Mythos: A Guide to the Story of Halo, will publish in October 2016.

Activision will launch a "focused merchandising programme" with Bungie in 2014.

Microsoft unveiled its latest video games console last night with a big focus on TV and entertainment.