Dreamtex partners with Universal Brand Development for home décor collection

Home textile specialist Dreamtex has collaborated with Universal Brand Development to add Universal’s globally popular franchises to its portfolio. The collaboration will bring new home décor collections to the market across a variety of brands, including Jurassic World, Illumination’s Minions, as well as DreamWorks Animation’s Trolls and Spirit.

With Universal set to release blockbuster movies Jurassic World Dominion and Illumination’s Minions: The Rise of Gru in summer 2022, the new products will come at an ideal time to capitalise on high consumer awareness and demand for film merchandise. Dreamtex intends to capture the action of these eagerly anticipated cinema releases within its home textile ranges, bringing famous characters and their adventures to life in fans’ bedrooms and living rooms.

Dreamtex has already begun working on the collections and there has been a great response within the industry, with buyers registering their interest. The new designs and products are set to launch as early as this spring.

DC FanDome exclusives and new ‘The Batman’ merch available now

Hot on the heels of a record-breaking DC FanDome, DC and Warner Bros Consumer Products have revealed more products inspired by DC Super Heroes.

Multiple retailers including the DC Shop and Walmart have unveiled toys, collectables and apparel, with the DC Shop offering more than 60 exclusive DC FanDome 2021 graphics with the potential for fans to choose from more than 270 different products.

Fans are getting a first look at the new The Batman merchandise. LEGO’s The Batman collection is available for presale exclusively at Walmart.com and features three new building sets. Meanwhile, manufacturer McFarlane Toys Collectibles has debuted a lineup of collectables related to The Batmanmovie. The Batman, The Riddler and Catwoman are all available to pre-order for $19.99.

The Batman Batmobile by Hot Wheels (pictured) is a collectible replica of Batman’s newest vehicle from the highly anticipated film. This 1:10 scale Ultimate edition features movie-accurate graphics, LED lights, smoke and flame FX from both the hood and the rear, detailed exterior and interior, a Batcave-inspired plinth, and a posable Batman figure behind the wheel. It boasts high-tech features such as light and sound effects and working suspension, as well as a diorama plinth.

Puma and Warner Bros Consumer Products have dropped five PUMA Suedes, each tied to a specific DC character, designed by award winning comic artist Jen Bartel. She took her inspiration from The Suicide Squad to create sneakers for King Shark, Harley Quinn, Peacemaker, Polka-Dot Man, and Bloodsport.

Tango Hotel is releasing a limited-edition clothing collection featuring key artwork from Batman: The World, DC’s new 184-page hardcover anthology book. Apparel collections from Extra Butter and Meshika Hats have also dropped.

DC FanDome shattered last year’s viewership with 66 million views worldwide to date from the streaming event on October 16. The virtual event drew fans from around the world to immerse themselves in the DC Multiverse with exclusive first-looks and behind-the-scenes previews from highly anticipated feature films, live-action and animated television series, games, comics, home entertainment releases and more.

 

 

Art Ask Agency reports ‘excellent worldwide sales’ of Kare Design’s Pets Rock wall art collection

The Barcelona based Art Ask Agency is reporting ‘excellent sales results worldwide’ for the initial launch of a collection of Pets Rock wall art launched earlier this year by the home decor licensing partner, Kare Design.

Pets Rock is a brand centered on a cast of quirky artistic characters from the worlds of music, film, history, and fashion that have lent themselves to the home decor market across a wide age group and range of territories.

The Kare collection includes glass framed wall art, acrylic wall art and canvas prints. Since its launch, Art Ask Agency has cited ‘excellent sales results worldwide.’ Kare Design GmbH is a recognised name in the home decor market with more than 200 shops in 50 countries.

‘The Kare brand symbolises furnishing ideas which are unique, non-conformist and authentic. Since 1981, the company has been surprising its fans worldwide with an incomparable and inexhaustible variety of new furniture, lighting and furnishing accessories, all expressing an intense passion for design,’ read a statement from the firm.

“Having Kare Design GmbH for a partner for Pets Rock is a great combination. Both stand out from the crowd and are very authentic,” said Maria Strid, owner of Art Ask Agency.

In addition, Pets Rock has recently launched a new style guide, The Love Book, with themes of positivity, love, hope and happiness because “life is better together”.

The new guide features rainbow-coloured assets and is available to licensees in addition to The London Book style guide. Both style guides compliment the quirky Pets Rock characters from the worlds of film, fashion and music.

The first licensee to launch the new style is Teneues Books with their second Pets Rock book launch planned for September 2021 in all distribution channels.

Boat Rocker lassos a raft of new Dino Ranch partners across the US and Canada

Boat Rocker Studios has secured a raft of new licensing partners for its hit preschool series, Dino Ranch, across a number of key categories for the US and Canadian markets. Multiple new deals see the property move into apparel, home decor, timepieces, and costume characters.

Young Dino Ranch fans can look forward to dressing themselves in Dino Ranch branded apparel, thanks to a new partnership with The Bentex Group and its affiliates Dreamwave and HIS International. The firm will be producing Dino Ranch daywear, swimwear and outerwear.

Meanwhile, Komar Kids LLC, a global leader in the design, sourcing, manufacturing and distribution of apparel with over a century of expertise, will be producing a range of sleepwear for kids to ride off to bed in.

Dino Ranch will be brought to life at live events and festivals with Oasis Productions Inc. who will provide costume characters for the US, reaching audiences to engage kids’ curiosity and sense of play; while Spirit Halloween, the largest Halloween retailer in the US – with over 1,400 locations across North America – is gearing up for a range of kids’ and pet dress up costumes and accessories for Halloween 2022.

Elsewhere, fans can recreate the ranch look at home thanks to Franco Mfg, creators of home décor, who will be launching a range of products, including bedding, bedding accessories, bath and beach for the US and Canada.

Alongside publishing partner Scholastic these categories will roll out from Spring 2022 following global master toy launch by Jazwares this summer.

Kate Schlomann, EVP brand management and content marketing, Boat Rocker Studios, said: “There has been a phenomenal response to Dino Ranch on Disney Junior where it has been the number one preschool U.S. cable show since its launch.  It’s not just viewers that love the show, we have received an incredible reaction from both the broadcasting and licensing community and are delighted to team up with such a prestigious herd of licensees to provide our Rancheroos with a roar-some range of high-quality products across these key categories.”

Dino Ranch launched in the UK on Disney+ on April 23rd and in Australia on April 2nd. The series is due to roll out internationally in other territories later this year.

Dino Ranch is created by Matt Fernandes (of Industrial Brothers) and produced by Industrial Brothers and Boat Rocker Studios, in association with CBC Kids and Radio-Canada. Boat Rocker Studios manage the global franchise development including content distribution and consumer products.

Laura Ashley fashions new partnership with Graham & Brown for official wallpaper, murals and paints

Laura Ashley has entered into a new partnership with the UK wallpaper and paint manufacturer, Graham & Brown for the launch of an official paint, wallpaper, and murals collection from this spring.

The new line has been developed at Graham & Brown’s Blackburn HQ and will be sold through its distribution on over 75 countries as well as its divisions in the UK, North America, France, Holland, and China.

Alan Kemp, head of brand marketing at Graham & Brown, said: “We are delighted to be partnering with Laura Ashley and launching the collaboration in our 75th anniversary year. Both brands are synonymous with design authority and high-quality production values, as well as sharing a strong British heritage.

“We look forward to growing the relationship and supplying the Laura Ashley customer with a wonderful selection of wallpaper, paints, murals, and wall art.”

Poppy Marshall-Lawton, head of brand and partnerships at Laura Ashley, added: “It is so exciting to be able to relaunch the wallpaper and paint collection with Graham & Brown. The partnership combines Laura Ashley’s rich design heritage with Graham & Brown’s expert manufacturing.

“Graham & Brown produce truly wonderful products and we cannot wait to showcase some of our fabulous new murals and exciting new designs inspired from our archive, alongside some of our best-selling wallpaper prints. We are thrilled that this partnership means we are working with a family run brand that has established roots of manufacturing in the UK. We know our customers, old and new will be as delighted as we are with our new home range.”

Laura Ashley Home will be available in selected NEXT stores nationwide and via both lauraashley.com and next.co.uk from Spring 2021.

British wallpaper brand MissPrint lands Fy deal courtesy of The Point. 1888

The British eco-wallpaper design brand, MissPrint has landed a new partnership with the online homewares, wall art, furniture, and accessories platform, Fy thanks to a deal secured by the brand specialist, The Point. 1888.

Under the new deal, Fy will be showcasing 39 of MissPrint’s hand drawn art prints from this month. The wallpaper brand is known for its unique collection of eco-conscious designs, each hand illustrated and printed in the UK.

Already hugely popular among women, homeowners and interior design enthusiasts, the brand appointed The Point.1888 in March 2020 to extends its audience base by creating products which have wider appeal and are suitable for those renting property, as well as homeowners.

 To date, MissPrint has enjoyed success with brand licensing collaborations such as John Lewis, Dunelm, Quaker Oats and others. The new partnership with Fy should ensure that MissPrint can reach its new target audience, who consider  the online shop as their go-to for home and fashion purchases.

 The Point.1888 is a pioneer of the retail-first model within the brand licensing industry, creating new products based on the gap it sees at retail; rather than what it thinks the brand’s target demographic might like. This supports a higher chance of retailer buy-in and a better sales performance. As a result of early conversations with retailers, the agent identified huge demand for the brand and the partnership with Fy will be the first of many exciting new ventures for the MissPrint brand.

MissPrint co-founder, Rebecca Drury, said: “MissPrint is no stranger to brand licensing and yet this is the first time we have worked on creating an art print collection inspired by our wallpaper designs. It makes perfect sense to create such a product range to attract new customers and I’ve found the whole design process really exciting. We’re so grateful to The Point.1888 for giving us this opportunity and cannot wait to unveil our other plans.”

 Janine Richmond, senior commercial manager for Home at The Point.1888, added: “We’re delighted to have paired MissPrint with Fy as the retailer was top of our target list for reaching style-conscious home renters and owners. Fy only works with the world’s coolest emerging brands, artists and designers and MissPrint’s place on that list is well-deserved.”