Licensing.biz Licensing industry news – Apparel, Art & Design, Entertainment, Food & Drink, Publishing, Retail, Sports, Toys & Gifts
New launch is an extension of a partnership that has already seen the firm release apparel featuring Mattel’s popular brands Barbie and Monster High.
Read More »Mattel reveals key changes to exec brand team
Richard Dickson and Tim Kilpin take on expanded responsibilities.
Read More »Marvel unveils Avengers: Age of Ultron partners
Hasbro, LEGO, Hot Wheels, Under Armour, Mad Engine and Hallmark on board for the superhero sequel.
Read More »Richard Dickson returns to Mattel as chief brands officer
Former 'Mr Barbie' is back to oversee worldwide brand strategy across firm's portfolio.
Read More »20th Century Fox details toy partners for The Simpsons’ 25th anniversary
LEGO, NECA and Mattel each on board to create product lines celebrating the milestone.
Read More »