Tag Archives: Illumination

Line Friends partners with Universal to launch Minions x Brown & Friends collaboration

The internationally celebrated character brand, Line Friends, has partnered with Illumination and Universal Brand Development to unveil its Minions x Brown & Friends collection, a new line-up of products that will feature the Minions’ Stuart, Kevin, and Bob alongside Line Friends’ own Brown and Sally. A collaboration long over-due, early …

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Exploding Kittens launches first licensed title Exploding Minions with Illumination and Universal Brand Development

The hit tabletop games publisher, Exploding Kittens has launched its first licensed game, Exploding Minions, developed in collaboration with Illumination and Universal Brand Development. The new game is a Minions-inspired take on its flagship Exploding Kittens card game, drawing on the appeal of one of the most successful animation franchises …

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Gaming phenomenon Exploding Kittens makes licensing move with Universal and Illumination’s Minions

The analogue games manufacturer, Exploding Kittens – recognised for setting the record with the most backed game on Kickstarter to date – is eyeing a new move into licensing with the launch its Exploding Minions game next month. Developed in partnership with Universal Brand Development and Illumination, the new titles …

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Icefresh Foods launches Minions Ice Creams exclusively with Aldi stores across the UK

Icefresh Foods has embarked on a new partnership with Universal Brand Development to launch a line of Minions Ice Creams, a range taking inspiration from the hit kids’ franchise and launched exclusively with Aldi stores across the UK. The range – marking Aldi’s first – has hit stores from today …

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Toy maker TOMY bolsters licensed portfolio with Sing 2 and Plants vs Zombies ranges

Last month witnessed the international toy maker, TOMY bolster its licensing portfolio with new toy, plush, and play-sets plans for both Illumination’s upcoming animated motion picture, Sing 2, and the popular Electronic Arts mobile game, Plants vs Zombies. Scheduled for launch on December 22, 2021, TOMY’s Sing 2 toy line …

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Reebok and Universal Brand Development launch Minions: The Rise of Gru footwear collection

Reebok has partnered with Universal Brand Development, Illumination and the world renowned Minions franchise to grandly unveil its Minions: The Rise of Gru collection, a new footwear range celebrating the upcoming blockbuster release slated for July 2021. Available globally from Reebok.com and select retailers beginning October 1, the exclusive full-family …

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Minions: The Rise of Gru movie release date put on hold as France enters lockdown

Illumination and Universal’s Minions: The Rise of Gru has been moved from its global release slot of late June and early July owing to the deepening COVID-19 pandemic and subsequent lockdown in many countries across the globe. The move was spurred by the current lockdown in France that incorporates Illumination’s …

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Universal, Illumination and LEGO partner for Despicable Me building sets

Universal Brand Development, Illumination and the LEGO Group have detailed the further expansion of a licensing partnership to launch a collection of Despicable Me LEGO building sets in 20202. The partnership with the record setting Despicable Me franchise has been drawn ahead of the relase of the upcoming feature film, …

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Animation veteran Amir Nasrabadi named EVP at DHX Media’s Vancouver ops

DHX Media has named the veteran animation industry executive Amir Nasrabadi its executive vice president and general manager of its own animation studio in Vancouver. Nasrabadi will be joining the team in this newly created role effective June 10, 2019. He will report to Josh Scherba, the company’s president, while …

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