Tag Archives: interview

Following a new style guide, the Flower Fairies brand is set to gain a new line of licensed goods ready for autumn 2018. Here, Thomas Merrington, creative director for Penguin Ventures, reveals plans to collaborate with a fashion label and why the firm wants licensees to be brave with the new designs.

Brand extensions are a sure-fire way of keeping fans engaged, and with more pop-up stores and cafés cropping up weekly, it seems this method has proven to be a real success. Claire McGarry, global head of girls at Moose Toys, reveals why the Shopkins pop-up café has been such a triumph

For years HRP has brought the splendor of iconic locations to homes around the world. Licensing Manager Jenny Smyth talks us through the brand's history.

We sat down with the CEO of one of the biggest names in gaming merchandise to come out of the US and lifelong gamer Sean Gailey to find out the story behind J!NX.

With plans to extend Ascot into the High Street retail space, Gabrielle Sims from IMG hopes to take the iconic horse racing brand into new territories and categories. Here, she reveals why apparel, accessories, gifting and more are perfect for the brand.

With plans to look at more Pan European partnerships for the Asterix brand, the property looks set to reach more markets in the future. Here, Ian Downes, MD of Start Licensing, talks working with Underground Toys and expanding into apparel with retailer Primark.

Sesame Street is set to make its debut in the UK next month, and with season three and four of The Furchester Hotel launching in autumn, the property’s success looks set to continue. Here, Risa Greenbaum, AVP of international licensing at Sesame Workshop reveals why guests at BLE 2016 should stop by CPLG’s stand to learn more about the brand.

With plans to expand into more categories in the future, we could soon be seeing Slush Puppie branded toys and food. Here, Richard Pink, MD of Pink Key, reveals why the iconic pup is still so popular with adults and children alike and why the next 12 months are critical to the brand.

Since teaming up with Brandsdistribution.com for a new apparel line, Oxford University now has plans to expand its fashion offering even further. Here, Chris Evans, MD of Oxford Ltd, reveals how successful the Oxford furniture range and wallpaper collections have proved and why licensing is vital to the brand.

Now that the dust has settled on the Licensing Expo in Vegas, we catch up with Henna Riaz, managing director of 360 Audit, to find out why the event is the ‘perfect environment’ to network with individuals in the industry and whether the team will be returning next year.