Tag Archives: interview

BLE 2016: Sesame Workshop’s Risa Greenbaum on why Sesame Street has had a ‘fantastic year’

Sesame Street is set to make its debut in the UK next month, and with season three and four of The Furchester Hotel launching in autumn, the property’s success looks set to continue. Here, Risa Greenbaum, AVP of international licensing at Sesame Workshop reveals why guests at BLE 2016 should stop by CPLG’s stand to learn more about the brand.

Read More »

Slush Puppie brand set for toys, says Pink Key’s MD Richard Pink

With plans to expand into more categories in the future, we could soon be seeing Slush Puppie branded toys and food. Here, Richard Pink, MD of Pink Key, reveals why the iconic pup is still so popular with adults and children alike and why the next 12 months are critical to the brand.

Read More »

BLE 2016: Oxford University’s Chris Evans on why licensing is key to the institution

Since teaming up with Brandsdistribution.com for a new apparel line, Oxford University now has plans to expand its fashion offering even further. Here, Chris Evans, MD of Oxford Ltd, reveals how successful the Oxford furniture range and wallpaper collections have proved and why licensing is vital to the brand.

Read More »

‘Licensing Expo is always a highlight in the licencing calendar’ says 360 Audit’s Henna Riaz

Now that the dust has settled on the Licensing Expo in Vegas, we catch up with Henna Riaz, managing director of 360 Audit, to find out why the event is the ‘perfect environment’ to network with individuals in the industry and whether the team will be returning next year.

Read More »

VEGAS 2016: Studio 100’s Christophe Drevet on the successful expansion of the Heidi brand

A second series for Heidi is already in production, and with a film set for release in 2018 the property is continuing its success. Christophe Drevet, international consumer products director at Studio 100, reveals details about the new Heidi toys on the way from Famosa and the company’s five-year plan for Maya the Bee.

Read More »

Perfetti van Melle’s Marta Ballesteros on why Chupa Chups is performing ‘phenomenally well’

With further expansion on the cards for Chupa Chups into the apparel and beauty markets, it seems there is no stopping this confectionary brand. Here, Marta Ballesteros, licensing area manager at Perfetti van Melle, hints at the property’s partnership with a UK pop star and the brand's potential for toys.

Read More »

VEGAS 2016: ITV’s Trudi Hayward talks success of Thunderbirds Are Go and plans for expansion

Thunderbirds Are Go is live in 13 markets, with more markets on the way. We talk with ITV’s SVP and global head of merchandise, Trudi Hayward, about what the firm is set to shout about at the Licensing Expo and why this industry remains one of the best to work in.

Read More »

VEGAS 2016: Marco Hüsges on the “universal appeal” of the emoji brand

With the Licensing Expo under a week away, the emoji company is preparing to showcase its broad portfolio to attendees. Here, Marco Hüsges, CEO and founder of the emoji company, talks about the importance of making relationships with new clients and his favourite thing about the show.

Read More »