Tag Archives: jakks pacific

JAKKS Pacific backs its Disney slate to lift toy sales following Q4 and full year 2020 declines

JAKKS Pacific is heavily backing its Disney partnership and the boost in toy sales it expects to see over the course of the year, driven in part by the “extraordinary success of Disney+” and its new model of delivering content in the midst of the pandemic. The toy firm highlighted …

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Universal Brand Development opens vault to Disguise Inc for new Halloween dress up items

The costumes specialist, Disguise Inc has expanded upon its North American partnership with Universal Brand Development to design, manufacture, and distribute Halloween costumes, accessories, inflatables, and more based on some of its most popular properties. The expanded collaboration will mark the first time that Disguise has held multi-year portfolio rights …

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JAKKS Pacific extends SEGA deal for Sonic the Hedgehog 2 movie toys and dress up

JAKKS Pacific has secured the global toy rights for the upcoming Paramount Pictures’ feature film, Sonic the Hedgehog 2 in a deal that will see the toy maker design, manufacture, market, and sell branded toy lines scheduled for 2022. The agreement between JAKKS and SEGA of America will include the …

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Nintendo taps Disguise Inc for Kirby costumes as global videogame licensing market ‘explodes’

Disguise Inc, the costume division of the toy manufacturer, JAKKS Pacific, has secured a new partnership with Warpstar – the IP management affiliate of Nintendo – to design, market, and distribute costumes and costume accessories for the Kirby franchise. The new deal will cover the worldwide distribution rights for the …

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JAKKS Pacific extends its global toy partnership with Nintendo for more Super Mario lines

JAKKS Pacific has extended its global toy partnership with Nintendo of America in a deal that will see the toy maker continue to design, manufacture, market, and sell various Nintendo and Super Mario branded toys worldwide. Over the course of the last year alone, JAKKS has launched a vast portfolio …

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Jakks Pacific lands sweet global toy deal with Haribo

The US toymaker, Jakks Pacific, has entered into a multi-year global toy licensing deal with the Haribo Group to create a new toy line based on its popular, continent-spanning gummy confectionery products. Jakks has secured the North American and EMEA rights to manufacture, market, and distribute the range of collectables …

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Frozen II ends five year chill at Jakks Pacific with 18 per cent sales growth

Disney’s Frozen II, Disguise and the Nintendo license has helped Jakks Pacific to the strongest quarter in year on year sales the toymaker has seen in the past five years. Net sales have increased 18 per cent to $280.1 million compared to the $236.7 million for the same period in …

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Gigantosaurus looks to “make huge impact on pre-school space” with latest signings

The CGI animated pre-school series Gigantosaurus is building out its consumer products portfolio with a raft of new US partners across apparel and soft home fashions. The new lines will hit retail in spring 2020 and will follow an initial toy launch from the show’s master licensee Jakks Pacific. American …

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Incredibles and Moana falter for Jakks Pacific Q1 sales, but hope seen in Toy Story 4, Frozen 2 and Godzilla

Blame for a stark downturn in 2019 Q1 sales of 23.8 per cent compared to the same period the year prior at Jakks Pacific, has been placed at the doors of Toys R Us, as well as a decline in previously strong performing licenses such as The Incredibles 2, Moana, …

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