Details of Licensing Expo opening night party released

Licensing Expo, produced in partnership with industry trade association Licensing International, is celebrating the event’s long-awaited in-person return to the Mandalay Bay Convention Center this May 24-26.

A highlight of the schedule is the highly anticipated Opening Night Party in Association with ATLUS, sponsored by Banijay Brands and Konami Cross Media NY, which takes place on the first day of Licensing Expo, May 24.

The party kicks off at 6pm, and registered attendees are encouraged to arrive early as capacity is limited, and entrance is granted first-come, first-served. Exhibitors and attendees must be registered to participate in this year’s event and simply need to show their Licensing Expo badge for free access. Registration can be accessed here.

As the party is held at an outside venue, masks are not required for entry. Food and beverages will be available free of charge until the allocated amount is consumed, at which point bar items will become available for purchase.

Anna Knight, SVP of Licensing, Informa Markets, commented: “For the first time, the Opening Night Party is free of charge for all Licensing Expo registrants to encourage everyone to reconnect in person after being apart for three long years. It’s a chance to celebrate our industry’s resilience, see familiar faces, and unwind after a busy first day back at the live event. Licensing Expo is back – we couldn’t be more excited and look forward to an evening of fun and camaraderie.”

“Bringing experiences to life is core to who we are as an industry and the Opening Night Party perfectly embodies just that,” says Kris Kojima, licensing specialist for ATLUS West. “We hope all guests registered for Licensing Expo attend the celebration and uses the party as an opportunity to enjoy being a part of such a creative and dynamic industry. Join us on May 24 at Daylight Beach Club to reconnect with old friends, meet the newest industry visionaries, and have fun!”

Recent registrants for Licensing Expo include Aldi, Aykroyd & Sons, Build a Bear, Danilo, Disguise, Jakks Pacific, Hallmark, Hot Topic, HTI Toys, Inditex, Macy’s, Mad Engine, Panini, Primark, Pyramid International, ROSMAN, Target, Walmart, Zulily and many more.

Sponsorship options are available for anyone looking to secure a space at the party; enquire here. To learn more, visit www.licensingexpo.com.

 

 

 

 

FaNaTtiK expands its licensing deal with Yu-Gi-Oh!

Award-winning collectible and gift specialist FaNaTtiK has secured a three-year extension to its long-standing licensing agreement with the hit brand Yu-Gi-Oh!, covering additional new products and territories.

Yu-Gi-Oh! has been entertaining and engaging audiences globally for over 25 years through its Manga, TV series (with over 900 episodes), three feature films, consumer products, hit mobile games Yu-Gi-Oh! Duel Links and Yu-Gi-Oh! Master Duel, as well as the immensely popular Yu-Gi-Oh! TRADING CARD GAME. 

“Some Anime brands may come and go but Yu-Gi-Oh! is an evergreen with a passionate fan base that appreciate the gifts and collectibles we have created over the years,” says Anthony Marks, M.D., FaNaTtiK. “We look forward to creating many more fan focused products featuring this global IP over the next three years and beyond.” 

Jennifer Coleman, Vice President of Licensing and Marketing at Konami Cross Media NY, says: “FaNaTtiK is a tremendous partner for the Yu-Gi-Oh! brand. Its wide range of unique gifts and collectibles have delighted fans in the European market. We are excited to extend our relationship with FaNaTtiK to include even more products we believe will continue to impress fans. FaNaTtiK’s passion and understanding of the Yu-Gi-Oh! brand shines through in what it creates.”

FaNaTtiK will be supplying the North American, UK, Europe MENA and Australasian markets via its own offices and network of distributers. As well as the vibrant independent trade where Yu-Gi-Oh! thrives, the company will have products that appeal to all levels of pop culture retailers, from online to supermarkets, with a wide spectrum of retail price points and limited-edition pieces.