Tag Archives: legally blonde turns 21

Interview I Talking strategy with MGM’s Robert Marick

Home to Bond, Rocky and The Pink Panther, MGM is a powerhouse of a studio. We asked Robert Marick, Executive Vice President Global Consumer Products & Experiences, to tell us about developing licensing strategies for some of the most iconic properties in entertainment, and how his stints at Disney, Mattel, …

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MGM details its Legally Blonde Turns 21 merchandise and interactive entertainment campaign

MGM has lifted the lid on its latest campaign, a commemorative celebration of the popular Hollywood film, Legally Blonde as it celebrates its 21st anniversary in 2022. In honour of the first film’s milestone, MGM’s licensing and consumer products division has launched Legally Blonde Turns 21, a broad campaign featuring …

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