Tag Archives: licensing

The global toys and licensing powerhouse, Jazwares, has promoted Laura Zebersky to the position of president. The 15-year veteran of the toy industry most recently held the title of chief commercial officer, overseeing its global licensing, marketing, and sales efforts. Judd Zebersky will remain as chief executive officer and the …

The Telford-based toy maker, Golden Bear has bolstered its brand and licensing division with the appointment of Tracy Griffiths who takes on the role of division head. In her new position, Griffiths will lead a team of four as the British company continues on its growth strategy in the licensing …

The Point. 1888 has partnered with one of the UK’s leading children’s publishers, the Hachette Children’s Group, to adapt the CGI animated television series Tinpo into a wide range of book and activity formats. The agreement will see the launch of a new range of picture books, annuals, story books, …

The UK lifestyle trade show, Top Drawer – a destination for brands across home, gift, craft, fashion, and greetings – as confirmed that this year’s event will be held virtually, a step taken in light of the current coronavirus pandemic. The move follows the UK government’s announcement that it will …

Fans of Rainbow Rangers rejoice – Nickelodeon has upped the ante and increased the broadcast of the popular Genius Brands International original pre-school series to 26 airings per week. Nick Jr. now airs Rainbow Rangers Monday to Friday with four airings per day, and six airings on the weekends. The animated action-adventure …

New analysis from LIMA has revealed that the UK leads Europe as a hub for retail sales of licensed products, reaching a record level of $14.04 billion in 2017 and generating royalties for the brand owners to the tune of $818 million.

‘We’re looking forward immensely to fulfilling the untapped potential of this amazing brand,’ says Rocket’s Rob Wijeratna.

Based at London’s Tower Bridge, the Licensing Automation Summit will take place from November 7th to 8th.

Anna Knight, brand director of BLE, has billed this year’s event as a ‘fantastic edition’. Jade Burke finds out how the revamped gaming focus and additional retail programmes will pave the way for a hit show.

Magazines are continuing to act as a successful brand extension for many toy brands, while TV shows are also starting to tap into the market. Here, Sophie Rowlands, licensing manager and Anna Clothier, editorial and marketing executive at Kennedy Publishing, reveals why the print market is going from strength to strength.