Tag Archives: Lifestyle

Haribo expands its happy world with first 100th anniversary product launches

The global confectionery brand, Haribo is preparing to celebrate its milestone 100th anniversary next year, with the latest launch in a roll-out of consumer products spanning toys, footwear, apparel, and homewares throughout 2021. Developed through collaborations forged by IMG, Haribo’s consumer products programme kicked off last month with the worldwide …

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Phat Kandi taps Active Merchandising for German, Swiss, and Austrian market and secures EMP

Phat Kandi has tapped the German licensing agency, Active Merchandising to represent its brand across the German, Swiss, and Austrian territory, while also securing a new direct to retail partnership with the European brand, EMP. Led by Anita van Esch, EMP has been signed on for Europe with a DTR …

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The London Stationery Show to make its in-person return this October

The London Stationery Show is preparing to make its return to the country’s capital this year, as the writing and paper products trade show takes up an autumn slot this October 5th to October 6th. As well as bringing together all the biggest brands in stationery and gifts this autumn, …

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Art Ask Agency reports ‘excellent worldwide sales’ of Kare Design’s Pets Rock wall art collection

The Barcelona based Art Ask Agency is reporting ‘excellent sales results worldwide’ for the initial launch of a collection of Pets Rock wall art launched earlier this year by the home decor licensing partner, Kare Design. Pets Rock is a brand centered on a cast of quirky artistic characters from …

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Cath Kidston partners with Moomin Characters for new summer range of clothing, bags, and accessories

The British lifestyle brand, Cath Kidston has partnered with Moomin Charatcers to launch a new Moomin range for summer 2021, refreshing its archive prints – linen sprig and mushrooms – for a collaboration that celebrates ‘love and looking after one another.’ The new products range includes fashion for adults and …

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Bulldog Licensing signs up with Marcus & Marcus as baby brand makes European licensing push

The mother and baby brand, Marcus & Marcus has shifted its licensing focus on to the European market, with the appointment of Bulldog Licensing to head up its plans across the children’s space and into toys, gifts, nursery products and more. Initially created as a range of infant feeding products, …

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Lifestyle brand HYPE partners with Hasbro to launch exclusive NERF capsule collection and accessories

The popular lifestyle brand, HYPE. is continuing its collaborative efforts with global toy players, this time with the launch of a new capsule collection and line of limited edition blasters with Hasbro’s NERF franchise. The 40-piece apparel and accessory kidswear collection boasts ‘all-over prints, reflective detailing, and unisex shapes for …

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Barbie on a mission to grow licensing portfolio in Japan with fashion name ITOCHU

Mattel is looking to expand the global licensing programme for its iconic fashion doll brand, Barbie, having entered into a multi-year agreement with ITOCHU for the Japanese market. ITOCHU is a recognised leader in the region’s fashion sector with a portfolio that currently boasts over 100 well-known fashion brands, including …

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Van Gogh Museum secured fragrance partner in Floral Street through Licensing Link Europe deal

Licensing Link Europe has secured a new partnership between the independent, clean and sustainable fragrance brand, Floral Street, and the internationally revered Van Gogh Museum. The four year deal will see a line of fragrances and scented home products celebrate the works of Vincent Van Gogh. A first of its …

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Finnish brand CupofTherapy secures Hot Topic retail partnership for Mental Health Awareness Month

The Finnish lifestyle brand CupofTherapy is drawing attention to the importance of wellbeing and mental health this Mental Health Awareness Month thanks to a new retail partnership with Hot Topic. Under the new partnership, more than ten t-shirt designs taking inspiration from the artwork of CupofTherapy will launch to the …

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