Tag Archives: Line Friends

Line Friends partners with Universal to launch Minions x Brown & Friends collaboration

The internationally celebrated character brand, Line Friends, has partnered with Illumination and Universal Brand Development to unveil its Minions x Brown & Friends collection, a new line-up of products that will feature the Minions’ Stuart, Kevin, and Bob alongside Line Friends’ own Brown and Sally. A collaboration long over-due, early …

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WildBrain CPLG signs popular mobile gaming IP Brawl Stars in latest Line Friends deal

WildBrain CPLG has secured a multi-territory representation deal for the popular online mobile game, Brawl Stars, with the brand’s global rights holder, Line Friends. The deal marks an existing partnership between the two that covers the Line Friends characters brands, Brown & Friends and BT21. WildBrain CPLG will now represent …

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WildBrain CPLG secures Line Friends partnership with Brighton’s Artbox Cafe

WildBrain CPLG has secured a new deal for the global character brand Line Friends that will see it open a new, branded activation at the Artbox Cafe in Brighton. Following its launch on December 12 this year, the Line Friends at Artbox Cafe partnership is now underway and sees Artbox …

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WildBrain CPLG signs raft of UK and European partners for Line Friends’ Brown & Friends

WildBrain CPLG has secured a raft of new European deals on behalf of the Line Friends brand’s Brown & Friends, an off-shoot IP that features the brand’s signature characters Brown, Choco, Cony, Sally, and others. Blueprint Collections has signed up with the IP for a stationery range, Gund will develop …

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WildBrain CPLG teams with creator Alessandro Enriquez to launch Line Friends designer capsule collections

WildBrain CPLG has brokered a new deal with the creator and influencer Alessandro Enriquez to launch Line Friends designer capsule collections with some of the biggest names in Italian fashion today. Featuring signature characters Brown, Choco, Cony, and Sally, Line Friends originated as a collection of stickers for the mobile …

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Aurora World picks up pan-European plush toy license for BTS and Line Friends’ BT21

Aurora World has been awarded a pan-European plush toy license for BT21, a series of globally revered characters developed by the character brand, Line Friends and the K-Pop sensation, BTS. The agreement was brokered by WildBrain CPLG. The contract, which runs from June 1, 2019 to Dec, 31, 2021, will …

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Line Friends moves into mobile gaming with Supercell and the Brawl Stars IP

The global character brand, Line Friends, has detailed a global partnership with the mobile game developer Supercell to carry out a raft of collaborations on the Brawl Stars IP. Supercell is a Finland-based company that develops games such as Brawl Stars, Clash Royale and Clash of Clans. Brawl Stars became …

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Line Friends and BT21 make play for Latin America with Tycoon Enterprises

The global character brand Line Friends has partnered with the Latin American licensing outfit Tycoon Enterprise to develop the consumer products and brand extension business for BT21 in Mexico, Chile and Peru. BT21 is the first character IP created by Friends Creators project, which is a long-term unique and creative …

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GB Eye readies new partnership with Line Friends’ character brand BT21

Leading gift and homeware licensee, GB eye, has secured a new deal with Line Friends to launch a range of posters, gifting and merchandise, based on the popular character brand BT21. BT21 is a new character IP created by Line Friends and the international K-Pop phenomenon, BTS. Since its launch, …

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GUND teams with Line Friends for new plush character range

The popular plush toy creator, GUND, has turned to one of the fastest growing character brands on the world stage for its latest licensed range, with a collection of Line Friends plush available now. Line Friends features a series of memorable characters, originally created for use as stickers for leading …

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